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Permanent International Healthcare Marketplace and Education Center Set to Open in New York City in 2013
Date:11/20/2008

ore than 25 years of experience in the industry. "With ever-growing pressures on hospitals, long term care facilities, and other healthcare organizations to cut costs and increase quality, providers wrestle daily with how to stay current with innovation and make well-informed purchasing decisions. Moreover, the ethical climate governing healthcare and other industries make past practices such as supplier-sponsored trips unacceptable," said Mr. Perlman. "Among its numerous other benefits, WPC solves these challenges. It offers a new, convenient, cost-effective, and transparent environment for bringing purchasers and sellers together to transact business." Mr. Perlman added that 40% of all teaching hospitals in the United States are located within a half-day drive of New York City.

"World Product Centre is the most unique, exciting, and groundbreaking project in my 35 years in the healthcare business," said John Strong, who took over as President of World Product Centre Marketing on October 1st. "It will offer the industry a dynamic commercial environment for partnership and collaboration as well as resources to enhance education. This is a new concept; there is nothing like it." In leading the marketing and sales effort, Mr. Strong will be aided principally by five well-known healthcare executives: Anthony Alibrio, former President of Sodexo Marriott's Health Care Division; Diane Appleyard, industry veteran and President of Core Consulting, Inc; Fred Brown, former President and Chief Executive Officer of BJC Healthcare in St. Louis; Chuck Lauer, former Publisher of Modern Healthcare; and Alan Weinstein, founder and former President of Premier, Inc.

World Product Centre will be equipped with the latest business, communication and education resources to support healthcare commerce. "The idea of a permanent showcase and education center for healthcare is an idea whose time has definitely come," said Lloyd Dean, President and
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