Navigation Links
Performance Lifestyle Brand IAMMAI Introduces The World's First Self Cooling Athletic Shirt
Date:9/3/2014

Los Angeles, CA (PRWEB) September 03, 2014

IAMMAI announces the launch of a Kickstarter campaign introducing a revolutionary eco friendly athletic shirt engineered to cool down as an athlete's body heats up. Having completed over 100% of the funding in just the first few days, the campaign is on track to be one of the highest funded apparel campaigns on Kickstarter. The shirts are made from the most advanced performance fabric in the world and regulate athletes' body temperatures to keep them cool so they can perform better, longer. Taking it one step further, the shirts come with an array of inspirational messages printed backwards to be read while exercising – scientifically proven to motivate.

“My normal workout clothes just weren’t performing the way I wanted them to,” said CEO Andrew Gallery, “My cotton t-shirts were wet and heavy with sweat and my dri-fit clothes were losing their moisture wicking abilities after just a few weeks and I found I was always overheating as I was training for triathlons. Our new shirt eliminates all of those issues. I feel that people deserve a shirt that works just as hard as they do, so I did something about it. ”

Athletes, celebrities and celebrity stylists have embraced the brand and it is quickly becoming a staple among the fashion and fitness crowd. IAMMAI has garnered support from fashion forward and fitness conscious celebs like Chris Evans, Katy Perry, Jaime King, Taye Diggs and many others.

Tested at the Hohenstein Institute in Germany, the world’s top textile and fabric testing facility, IAMMAI shirts were tested against fabrics from the top five performance apparel brands in the world. IAMMAI’s shirts outperformed all of them in every test, excelling the most in fabric cooling and moisture wicking abilities. Unlike dri-fit shirts, which are covered in a chemical coating to give them their moisture wicking abilities, IAMMAI’s performance shirt is eco-friendly and free of chemicals, polymers and gels, and will never lose its cooling abilities no matter how many times you wash it. For the first time, these properties have been engineered directly into the fabric.

Each IAMMAI shirt contains an inspirational message that appears backwards so it can be read in a mirror as you exercise. Scientists and pro-athletes have been using positive psychology for decades to motivate and inspire people to achieve better results.

IAMMAI’s Kickstarter campaign ends on Sept 17, 2014

Learn more about it or become a backer here: http://kck.st/1kBriKC

Read the full story at http://www.prweb.com/releases/2014/09/prweb12139467.htm.


'/>"/>
Source: PRWeb
Copyright©2014 Vocus, Inc.
All rights reserved

Related medicine news :

1. Prosupps, One of the Fastest Growing Supplement Companies, Celebrates a Success Milestone with Exhibiting at the 50th Annual 2014 Mr. Olympia’s Fitness & Performance Expo
2. In My Solitude Unveils Eco Candle Line That May Improve Performance
3. Snikwah to Show Off Superior Performance Apparel at Surf Expo
4. Risky situations increase womens anxiety, hurt their performance compared to men
5. Quality Assurance & Performance Improvement (QAPI) Accreditation Program Reaches New Milestone - Nursing Centers in All 50 States Now Represented
6. Sport and Spine Rehab’s Clinical Research Foundation Team Attends the 16th Annual Performance Health Scientific Advisory Committee (TRAC) Meeting in Park City Utah
7. Garth Brooks Chicago Tickets for Performance at Allstate Arena in Rosemont Go On Sale July 25th
8. NQF Board Approves Trial Period to Test Impact of Risk Adjustment of Performance Measures for Sociodemographic Factors
9. Performance improvement program helps doctors better manage depression, reports journal of psychiatric practice
10. Timex Announces Launch of Timex Performance Network
11. ‘Source-to-Pay’ e-Procurement Is Real Performance Driver for Purchasing Departments
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/24/2017)... ... , ... “Journey to the Light: The Quest for Happiness and Love. . ... to finding herself. “Journey to the Light: The Quest for Happiness and Love. ... writer of newsletters, manuals, and articles, who has recently decided to expand her literary ...
(Date:7/23/2017)... (PRWEB) , ... July 23, 2017 , ... A ... in St. Louis, and led by the Minneapolis Veterans Administration Health Care System overwhelmingly ... of the disease offers very few benefits. , In the cases involved with ...
(Date:7/23/2017)... ... 23, 2017 , ... Technology is making it easier for ... tools are helping patients become more actively involved in their care and maintaining ... survey, released today by the American Hospital Association’s (AHA) Health Forum. , According ...
(Date:7/23/2017)... ... July 23, 2017 , ... Viora Ltd., a ... US Patent No. 9,038,640 by the United States Patent and Trademark Office. The ... combination of Switching, Vacuum, and Cooling mechanisms to further increase the efficacy and ...
(Date:7/21/2017)... ... July 21, 2017 , ... "As a doctor of lung medicine ... catheters available on the market," said an inventor from Center Valley, Pa. "My idea ... the patient." , He developed the patent-pending PLEURAL SAFE-t-STAT CATHETER KIT to offer an ...
Breaking Medicine News(10 mins):
(Date:7/13/2017)... FREMONT, Calif. , July 13, 2017 RK ... (CA) Board of Pharmacy certification for its Fremont, ... chain support solutions in the Tri-Valley and San ... The City of Fremont , with its ... Logistics Group to provide such a powerful resource to the ...
(Date:7/11/2017)... , July 11, 2017  Bayer has awarded grants ... countries as part of its prestigious Bayer Hemophilia Awards Program ... of Philadelphia and Uniformed Services University ... are among the winners. Grant recipients were announced last night ... Hemostasis (ISTH) 2017 Congress, Berlin, Germany . ...
(Date:7/10/2017)...  US medical equipment and supply demand is forecast ... Medical Equipment & Supplies: United States , ... increases in demand for medical services – driven in ... supported by gains in disposable personal income – will ... introductions will also drive sales as providers and patients ...
Breaking Medicine Technology: