(PRWEB) September 05, 2013
The medical insurance provider Aetna has formed a new strategic alliance with The Company for Cooperative Insurance (Tawuniya) allowing for new options for Pacific Prime clients in The Kingdom of Saudi Arabia.
The alliance will allow Aetna to provide health care services to expats living in Saudi Arabia and Saudi citizens living either in the Kingdom or abroad.
As part of the alliance, Aetna is providing cooperative cover for roughly 80,000 Saudi students while they are attending college or graduate school in the United States on scholarships provided by the Saudi Arabia Cultural Mission. Tawuniya is providing cover for the students during the period when they are back home in Saudi Arabia.
The alliance will also supplement Tawyuniya's global coverage for the Saudi Arabian Ministry of Foreign Affairs. Aetna's global medical network, which includes more than 100,000 hospitals and doctors outside of the US, will be available to Tawuniya's members. Aetna is also providing Tawyuniya with reinsurance and product development consulting. Members of both groups will be served through Aetna's Arabic-speaking call center in Dubai.
Pacific Prime analysts view this expansion as a natural step for Aetna as the company been experiencing a great degree of success in the Middle East in recent years. In 2012, Aetna managed to grow its medical portfolio in the UAE by 35%.
The insurer has also received recognition from notable players in the region. In 2013, Mena Insurance Review (MIR) named Aetna International the “Health Insurer of the Year”, praising the insurer for its rapid development in the Gulf region and its focus on helping people lead healthier lives.
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