Navigation Links
PROPER ATTIRE(R) & Keith Haring Foundation Take Action This World Aids Day to Prevent and Protect in a Hip and Innovative Way

NEW YORK, Nov. 19 /PRNewswire/ -- PROPER ATTIRE® condoms and the Keith Haring Foundation will commemorate World AIDS Day with one of the most influential and socially responsible collaborations.

Honoring World AIDS Day, Keith Haring for PROPER ATTIRE® condoms will premiere December 1, 2009, at the exclusive Mondrian in South Beach, throughout Art Basel and at the Mondrian in Los Angeles, in the new Kiki Di Montparnasse store. The line will also be available for purchase online at and Proceeds from the sales of PROPER ATTIRE® condoms benefit Planned Parenthood®.

"This is our second partnership with Proper Attire and, given our historical focus on supporting great design, and the creators of that design, we're thrilled to support the activism that is so vital to this cause," said Scott Williams, Chief Marketing Officer for Morgans Hotel Group.

Keith Haring is world renowned as one of the most prominent New York pop and street artists of the 1980s. Equally recognized for his activism, which included efforts to bring greater awareness of AIDS to the public, Haring would be proud to know that his work is now being showcased to provide a safer-sex message with a smart platform that partners his work with Planned Parenthood Federation of America (PPFA) and PROPER ATTIRE® condoms. Together, they have created a limited-edition condom that now makes it creative and chic to use protection.

PROPER ATTIRE® condoms re-creates the humanitarian message with distinct Haring imagery by incorporating his classic image of two figures holding up a heart into its packaging. His graphically expressive drawings connote life, and the love of life. As Haring confronted an epidemic that took the lives of millions, his work demonstrates what PROPER ATTIRE® condoms stands for -- awareness that makes a statement.

"Not only are Haring's artwork and imagery bold and inventive, but we believe that our collaboration with the Foundation pays homage to Haring's legacy and message to practice safer sex," states PROPER ATTIRE® Brand Director, Rachel Molloy.

With increased awareness about the spread of sexually transmitted infections, the practice of safer sex is of the utmost importance. According to the U.S. Centers for Disease Control and Prevention, about one person in the U.S. contracts HIV every 10 minutes; by the age of 25, one in two sexually active people will have contracted a sexually transmitted infection; moreover, one in two Americans will contract a sexually transmitted infection at some point in their lives. And the U.S. has the highest teen pregnancy rate among the most developed countries in the world.

Aside from providing the public with a stylish new way to practice safer sex; the goal of this new fashion item is to change the public's perception of the use of condoms. Planned Parenthood operates more than 850 health centers nationwide, providing medical care and sexuality education for millions of women, men, and teenagers each year. PPFA believes that providing PROPER ATTIRE® condoms at Planned Parenthood affiliate health centers and in selected retail channels throughout the U.S. encourages women to have safer sex - in style.

Planned Parenthood Federation® of America (PPFA) is the nation's leading sexual and reproductive health care provider and advocate. PPFA believes in educating women, men, and teens about responsible and safe sexual health practices.

PROPER ATTIRE® condoms not only are FDA-tested, but they also undergo rigorous quality-assurance testing by the manufacturer as well as by independent laboratories.

KEITH HARING FOUNDATION: The mission of the Keith Haring Foundation is to sustain, expand and protect the legacy of Keith Haring, his art and his ideals. Keith's altruistic goal is continued through the launch of Keith Haring by PROPER ATTIRE® condoms. For more information on Keith Haring please visit


Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Handling Stress Properly Increases Good Cholesterol
2. ZIP codes and property values predict obesity rates
3. Detroit Metro Tower Air Traffic Controllers File Lawsuit Alleging Improper Mold Removal and Health Effects
4. Proper Mattress Can Improve Sleep Comfort, Reduce Pain, Says American Chiropractic Association
5. Sutter Violating State Safety Laws on Assuring Proper Competency Validation of Strike Staff, Say RNs
6. Vanda Pharmaceuticals VSF-173 Excessive Sleepiness Phase II Clinical Trial Suggests Wake-Promoting Properties
7. All-State Properties, L.P. Announces Termination of Reverse Merger With Chinese Pharmaceutical Company
8. Written Statement of Kevin J. OConnor, Chairman of the Department of Justice Task Force on Intellectual Property, at the Senate Judiciary Committee Hearing on Intellectual Property Enforcement
9. Researchers identify molecules with interesting anti-clotting properties
10. Landmark trial to evaluate cardioprotective properties of insulin
11. Proper Hand Hygiene Is Key to Avoiding Illness During Cold and Flu Season
Post Your Comments:
(Date:11/27/2015)... ... November 27, 2015 , ... According to an article ... the way that they are handling security in light of the recent terrorist attacks ... in an attempt to stop an attack from reaching U.S. soil. Especially around special ...
(Date:11/27/2015)... ... November 27, 2015 , ... Lizzie’s Lice Pickers just ... is offering customers 10% off of their purchase of lice treatment product. In addition, ... price. According to a company spokesperson. “Finding lice is a sure way to ruin ...
(Date:11/27/2015)... ... November 27, 2015 , ... ... well-respected Microsoft Dynamics SL User Group (MSDSLUG). Recognized as Microsoft’s official group for ... of Microsoft Dynamics SL software users, partners, industry experts and representatives. Intellitec Solutions’ ...
(Date:11/27/2015)... ... November 27, 2015 , ... The men and ... nonprofit healthcare organizations in the country. They have overseen financial turnarounds, shown commitment ... advance the healthcare industry as a whole through their advocacy and professional efforts. ...
(Date:11/26/2015)... ... November 26, 2015 , ... Inevitably when people think ... customers choose to buy during the Black Friday and Cyber Monday massage chair ... to search the Internet high and low to find the best massage chair deals, ...
Breaking Medicine News(10 mins):
(Date:11/26/2015)... , November 26, 2015 ... Juntendo universitetssjukhus ser potential att använda ... magnetresonansbilder (MR-bilder) för patienter med multipel ... ett forskningsavtal med SyntheticMR AB för att ... forskningsprojekt på sjukhuset. Med SyMRI kan man ...
(Date:11/26/2015)... , November 26, 2015 ... the addition of the  "2016 Future ... European Therapeutic Drug Monitoring (TDM) Market: ... Intelligence, Emerging Opportunities"  report to their ... has announced the addition of the  ...
(Date:11/26/2015)... DUBLIN , November 26, 2015 ... of the "Self Administration of High Viscosity ... ) has announced the addition of ... report to their offering. --> ... the addition of the "Self Administration of ...
Breaking Medicine Technology: