Navigation Links
PC Brands Introduces Great Tasting Shelf-Stable Nutrition Bar With Probiotics

SOLANA BEACH, Calif., Nov. 19 /PRNewswire/ -- PC Brands, a California-based manufacturer of nutrition bars, today announced the release of Pop Culture Probiotics bars which are shelf stable all-natural bars. The "on the go" bars contain GanedenBC30(TM), a patented probiotic strain from Ganeden Biotech that does not require refrigeration.

The all-natural Pop Culture Probiotics bars come in a 90-calorie Yogurt Fruit and Nut with Cranberries, Almonds & Flaxseed bar, as well as a 110-calorie Chocolate Chip Granola variety. Additionally, the bars pack a powerful probiotic punch, delivering 10 times more live cultures than the leading probiotic-enhanced yogurts.

"We chose GanedenBC30 for this product because of its unique ability to survive and reach the digestive system alive where it can provide consumers with the most benefits," said PC Brands president Jack Kelly. "With their innovative probiotic strain, Ganeden Biotech is opening up new possibilities for consumers who want non-refrigerated probiotic-enhanced food products that can help regulate the digestive system. These bars are a great way for consumers to get their daily dose of probiotics in a convenient, great tasting on-the-go shelf-stable form."

Currently, GanedenBC30 is the only commercially available probiotic strain that can survive baking and other manufacturing processes. The ability of the strain to survive harsh manufacturing conditions and remain viable without refrigeration makes it ideal for inclusion in shelf-stable products like nutrition bars.

"This is a major breakthrough both for food manufacturers who want to add digestive benefits to their products and consumers who are increasingly demanding more functional food choices," said Ganeden Biotech CEO Andy Lefkowitz. "We are excited to be able to offer a probiotic that can be used in entirely new categories of food, including shelf-stable nutrition bars."

Probiotics are "good" bacteria that have been shown to improve digestive health and boost immunity. Unlike many probiotic strains currently found in popular brands of yogurts, GanedenBC30 is able to survive the heat and pressure of manufacturing processes, as well as the acidic stomach environment due to the protection of the bacteria by a naturally-occurring hardened shell of organic material.

Pop Culture Probiotics bars will be available online soon at, as well as at select retailers.

About PC Brands

PC Brands is a new company started by veteran industry professionals with expertise in product development, nutrition and in sales across multiple channels. The company's mission is to provide consumers with all natural products that address specific nutritional and health needs. The Pop Culture bars are the first products to be introduced.

About Ganeden Biotech

Founded in 1996, Ganeden Biotech Inc. is based in Cleveland, Ohio, and is the largest seller of over-the-counter probiotics in the U.S. through its Digestive Advantage(R) and Sustenex(TM) brands. It also licenses its patented probiotic bacteria, GanedenBC30, for use in commercial food and beverage applications, medical foods, nutraceuticals and in animal health industries. GanedenBC30 is self-affirmed GRAS (Generally Recognized As Safe) by an independent panel of experts assembled to assess its safety in use as a food ingredient. For more information about licensing opportunities visit and for probiotic supplement information visit or

SOURCE Ganeden Biotech
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Perrigo Company Licenses Prescription Brands to Medimetriks Pharmaceuticals
2. WellSpring Pharmaceutical Corp. Acquires Consumer Product Brands from McNeil Consumer Healthcare -- Deal Enhances US and Canadian Pharmaceutical Business
3. Cytiva's one45 Software Rebrands Healthcare Education Administration Products
4. Making and Marketing of Pharmaceutical Megabrands
5. New Word of Mouth Research Finds Moms Buzzing About Brands
6. White Hat Brands Takes Dog On It! Fortified Juice Beverage for Kids to New Heights
7. The Hain Celestial Group Announces the Acquisition of MaraNatha(R) and SunSpire(R) Brands
8. White Hat Brands, Juvenile Diabetes Research Foundation Offer the Juice on New Partnership
9. White Hat Brands, American Camp Association Launch Partnership to Advance Childrens Wellness
10. Nano Pet Products, LLC Named Exclusive Worldwide Licensee by Schoeller(R) Technologies AG for Pet Products to Develop the Most Technologically Advanced Pet Brands on the Market Today
11. Companys Award-Winning Sound Enhancement Technology Proven to Provide Superior Performance Over Other Technologies; Patent Will Enhance Able Planet, LINX AUDIO Brands
Post Your Comments:
(Date:6/26/2016)... , ... June 26, 2016 , ... ... once they have been diagnosed with endometriosis. These women need a treatment plan ... require a comprehensive approach that can help for preservation of fertility and ultimately ...
(Date:6/25/2016)... ... June 25, 2016 , ... First Choice Emergency Room , the ... Ogunleye, as the Medical Director of its new Mesquite-Samuell Farm facility. , “We ... new Mesquite location,” said Dr. James M. Muzzarelli, Executive Medical Director of First Choice ...
(Date:6/24/2016)... ... June 24, 2016 , ... A recent article published June ... with. The article goes on to state that individuals are now more comfortable seeking ... common operations such as calf and cheek reduction. The Los Angeles area medical group, ...
(Date:6/24/2016)... MIAMI, Fla. (PRWEB) , ... June 24, 2016 , ... ... Florida Trend magazine’s 2016 Legal Elite. The attorneys chosen by their peers for this ... of Florida. , Seven Greenberg Traurig Shareholders received special honors as members of this ...
(Date:6/24/2016)... ... 2016 , ... EB Medicine presented its first-ever “Issue of ... in Ponte Vedra Beach, FL. The awards honor the outstanding work of leading ... and Pediatric Emergency Medicine Practice. , “With this award, we recognize the efforts ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... MEDIA, Pa. , June 23, 2016 ... treatments in an outpatient dialysis facility.  Treatments are usually ... to 6 hours per visit, including travel time, equipment ... on a patient, but especially grueling for patients who ... residents of a skilled nursing and rehabilitation centers for ...
(Date:6/23/2016)... FRANKLIN, Tenn. , June 23, 2016 ... for automating, integrating and transforming the patient ... launch of several innovative new products and ... depth of its revenue cycle offerings. These ... establish more efficient workflows, remain compliant in ...
(Date:6/23/2016)... , June 23, 2016  The National Pharmaceutical ... joined the health policy research organization as its ... , MD, senior vice president and chief scientific ... representative on the NPC Board of Directors. ... that Mallinckrodt has joined us in support of ...
Breaking Medicine Technology: