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Optimizing for Commercial Launch Success
Date:4/16/2008

CHAPEL HILL, N.C., April 16 /PRNewswire/ -- Top Performers collect outcomes (clinical and humanistic) information along with safety and efficiency data -- when-possible and submit them for publication. They also utilize public relations and media outlets to raise awareness on key humanistic and Quality of life (QOL) benefits and align product promotional literature to evidence based Guidelines and customize to managed care organizations.

Download a complimentary sample of this research, "From the Lab to the Marketplace: Optimizing Product Launch for Commercial Success," at http://www3.best-in-class.com/br121.htm.

Conducted on behalf of a BEB member, this primary research includes some of the best practices and lessons learned in key areas of commercial launch. "From the Lab to the Marketplace: Optimizing Product Launch for Commercial Success" reflects the type of research Best Practices, LLC conducts for members of its Business Excellence Board (http://www3.best-in-class.com/beb ), a research and advisory service for health care and pharmaceutical executives.

For information on other services by Best Practices, LLC and its Business Excellence Board, contact Cameron Tew at ctew@best-in-class.com or 919-403-0251, ext. 246.

ABOUT BEST PRACTICES, LLC

Best Practices, LLC, conducts work based on the simple yet profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies. For more than 15 years, our highly credentialed research staff has conducted primary research exclusively for our Fortune 500 client base.


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