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Open House Event to Benefit Two Local Charities; Cerebral Palsy and FACES, A Child Abuse Prevention Organization
Date:6/13/2013

Golden, CO (PRWEB) June 13, 2013

“An Open House Event is all about creating the ‘Experience’ for the new buyers. They want to love everything about the home, environment and the lifestyle. Part of that ‘experience’ is also making them feel good about purchasing the home which is exactly what happens when they know the sale also helps to support those in need.” Karen Schaefer, Real Estate Marketing Expert

The problem with traditional Open Houses is that no one is willing to step out of the ‘traditional real estate marketing’ box. A sign in the yard and an ad in the paper no longer fills an open house, especially since so many buyers first look online. But if you deliver good marketing, an incentive, and a reason for them to show up such as an opportunity to do something good for a local charity, now you will have a ‘Full House’ and get it sold because nothing replaces a live experience!

As proof, Karen Schaefer, Amazon #1 Best Selling Real Estate Author, asks home sellers, real estate agents, and investors to consider these three areas before going the traditional marketing route in the hopes the home will have an onslaught of buyers flowing through the front door.

  • “While it’s easy to spend an afternoon [online] blasting through slide show after slide show of homes for sale, photos alone don’t sell homes. They can’t convey how a home smells, sounds or feels — and, as anyone who has seen a room shot through a wide-angle lens knows, they can deceive.” MSN Real Estate
  • Open house events give people a chance to browse without pressure.
  • “Lifestyle is what will sell the home every single time. You can only really get that by experiencing an Open House Event.” Ms. Schaefer offers an example at

Source: PRWeb
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