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Online Birkenstock Store is offering Life is good® Limited Edition Boston Love Tee Shirt

Taftville, CT (PRWEB) May 01, 2013

Life is good®, the Boston-based lifestyle brand dedicated to spreading the power of optimism, announced that it will release a limited edition tee shirt to honor and support the people lost, injured and impacted by the tragic events surrounding the Boston Marathon. Online Birkenstock store is proud to stock the shirt. One hundred percent of the profits from the Boston Love Tee will be donated to The One Fund Boston.

Jim Moore President and CEO of The PSNE Group, parent company of (, is please to announce that the limited edition Boston Love Tee shirts for both men and women from Life is good® are now available at the online Birkenstock store.

The Boston Love Tee will spread optimism through its message “Nothing is stronger than love” and will retail for $26.20 to commemorate the distance of the Boston Marathon. The tee will be available while supplies last at

"All of us at Birkenstock Central are excited to be able to help Life is good® raise funds for The One Fund Boston by offering the limited edition Boston Love Tee Shirt. Many of us have family and friends that live and work in Boston. We are all deeply saddened by this tragic event. It is with great pleasure that we will be able to raise funds for The One fund Boston, said Jim Moore"

“We’re filled with gratitude for the courageous acts of goodness shown on the part of thousands of others,” said Bert Jacobs, chief executive optimist of Life is good. “Our hearts go out to all of the victims and those impacted by the unprecedented events that occurred.”

About is a specialty retailer focused on comfort footwear from the Birkenstock family of brands. is operated by The PSNE Group, Inc. The PSNE Group also operates,, and many other web sites. The PSNE Group is regarded as one of the best online retailers of footwear in the US.

For more information about online Birkenstock store visit or call 860-887-7178. is located at 3 North Second Ave, Taftville, Connecticut, 06380

About Life is good
Life is good® spreads the power of optimism and helps kids in need by donating 10 percent of its net profits to The Life is good Kids Foundation. The company with a Positive Purpose has raised over $9.5 million for kids in need to date, principally through Life is good products, the annual Life is good Festival, and community fundraising efforts. Life is good® is a registered trademark of The Life is good Company.

About The Life is good Kids Foundation
The Life is good Kids Foundation is an accredited 501(c)(3) nonprofit organization established by Life is good to raise money to help kids in need. The Life is good Kids Foundation directly funds the Life is good Playmakers program, which provides training and support to childcare professionals who use these tools to ensure that children grow up feeling safe, loved and joyful. Life is good donates 10 percent of its net profits to help kids in need through The Life is good Kids Foundation.

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