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OCuSOFT Refutes Comparison Time-Kill Study Released by Advanced Vision Research
Date:10/11/2007

RICHMOND, Texas, Oct. 11 /PRNewswire/ -- (SEND2PRESS NEWSWIRE) -- OCuSOFT Inc., producer of the popular ocular-lid hygiene products, OCuSOFT(R) Lid Scrub(TM) and OCuSOFT(R) Lid Scrub(TM) PLUS, is responding to a recent advertisement released by Advanced Vision Research (AVR) that was found to be misleading.

*(LOGO 72dpi: Send2Press.com/mediaboom/07-0803-Occusoft_72dpi.jpg)

The study, a bacteria time-kill analysis, compared OCuSOFT's Lid Scrub(TM) PLUS Eyelid Cleanser to AVR's SteriLid(R). However, according to OCuSOFT's Executive Vice President, Patrick Witham, "comparing the bacteria kill rate for these two products based on 30-second time point is like comparing apples to oranges." In addition, no evidence was found in AVR's analysis that results were based on independent-lab setting tests.

While both products are eyelid cleansers, they differ in their application and the time in which each product achieves maximum effectiveness. OCuSOFT(R) Lid Scrub(TM) PLUS can be used as a leave-on therapy, while SteriLid(R), according to manufacturer instructions, should be left in place for 60-seconds to achieve maximum effectiveness.

The AVR advertisement compared OCuSOFT(R) Lid Scrub(TM) PLUS and SteriLid(R) at the 30-second time point.

"Unlike SteriLid(R), OCuSOFT(R) Lid Scrub(TM) PLUS was never intended to achieve maximum effectiveness at 30-seconds," Witham said.

OCuSOFT conducted their own study, performed by an independent laboratory, Antimicrobial Test Laboratories, LLC, which tested OCuSOFT(R) Lid Scrub(TM) PLUS after 60-seconds, 60-minutes and 120-minutes. Bacteria reductions were greatest at contact times corresponding with instructions for "leave-on" application. At 120-minutes, at least a 99.9% bacteria reduction was realized on all bacteria, and for some, as much as 99.99%.

For comprehensive, independent laboratory study results, visit: http:
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SOURCE OCuSOFT Inc.
Copyright©2007 PR Newswire.
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