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Nutrition 21 Introduces New Product: Iceland Health Skin Rejuvenation(TM)

PURCHASE, N.Y., June 17 /PRNewswire-FirstCall/ -- Nutrition 21, Inc. (Nasdaq: NXXI), a developer and marketer of nutritional supplements that help consumers manage blood sugar levels, improve cardiovascular health, enhance memory and address chronic joint pain, today introduced Skin Rejuvenation(TM) a new Iceland Health-branded product. Skin Rejuvenation is an Omega-3 formulation with nutrients and anti-oxidants in capsule form designed to reduce, at the cellular level, inflammation that causes facial wrinkles.

"We are pleased to introduce Iceland Health Skin Rejuvenation into our growing product portfolio," said Mark Stenberg, president of Iceland Health, LLC, a wholly-owned subsidiary of Nutrition 21. "The skin care market is a large and growing opportunity. Iceland Health Skin Rejuvenation is formulated with our pharmaceutical grade Omega-3 and 16 nutrients, anti-oxidants and vitamins that increase skin density, protect the skin's membranes, build connective tissue, and protect the skin from free radical damage. Skin Rejuvenation will help maintain the collagen that supports the skin and gives it resilience."

Nutrition 21 will offer Iceland Health Skin Rejuvenation through its direct response marketing channel. The Company will support the product through targeted newspaper print ads in selected markets and will offer the product through the Iceland Health web site at

Mr. Stenberg concluded, "We believe this product can be an important part of a comprehensive program of skin care for men and women dedicated to looking their best and living healthier lives. This product continues the Nutrition 21 tradition of combining high quality science with ground-breaking technology to develop superior healthcare products."

About Nutrition 21

Nutrition 21, Inc. (NASDAQ: NXXI), headquartered in Purchase, NY, is a nutritional bioscience company and the maker of chromium picolinate-based and omega-3 fish oil-based supplements with health benefits substantiated by clinical research. Nutrition 21 holds more than 30 patents for nutrition products and uses. Nutrition 21's portfolio of health and wellness brands include: Chromax(R), Core4Life Advanced Memory Formula(TM), Diabetes Essentials(TM), Iceland Health(R) Maximum Strength Omega-3 and Iceland Health(R) Joint Relief. The company also manufactures private label supplements and ingredients for third parties. Nutrition 21 distributes its products nationally through more than 29,000 major food, drug and super center retailers as well as internationally. For more information please visit

Safe Harbor Provision

This press release may contain certain forward-looking statements. The words "believe," "expect," "anticipate" and other similar expressions generally identify forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates. These forward-looking statements are based largely on the Company's current expectations and are subject to a number of risks and uncertainties, including without limitation: the effect of the expiration of patents; regulatory issues; uncertainty in the outcomes of clinical trials; changes in external market factors; changes in the Company's business or growth strategy or an inability to execute its strategy due to changes in its industry or the economy generally; the emergence of new or growing competitors; various other competitive factors; and other risks and uncertainties indicated from time to time in the Company's filings with the Securities and Exchange Commission, including its Form 10-K/A for the year ended June 30, 2007. Actual results could differ materially from the results referred to in the forward-looking statements. In light of these risks and uncertainties, there can be no assurance that the results referred to in the forward-looking statements contained in this press release will in fact occur. Additionally, the Company makes no commitment to disclose any revisions to forward-looking statements, or any facts, events or circumstances after the date hereof that may bear upon forward-looking statements.

Contact: Nutrition 21, Inc. For Investor Inquiries:

Mark Stenberg Joe Diaz

President - Iceland Health, LLC Lytham Partners, LLC

914-701-4500 602-889-9700

SOURCE Nutrition 21, Inc.
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