Navigation Links
NutraCea-Sponsored Study Demonstrates Benefits of Replacing Wheat Flour with Stabilized Rice Bran (SRB) in Battered and Fried Product Applications

-Key findings show less fat, fewer calories, lower sodium, and comparable

taste in finished product containing SRB-

-Study also cites lower production costs as major benefit-

PHOENIX, March 31 /PRNewswire-FirstCall/ -- NutraCea (OTC Bulletin Board: NTRZ), a world leader in stabilized rice bran (SRB), nutrient research and technology, today released the results of a significant new study, sponsored by NutraCea and conducted by Ingredient Technologies, an independent research firm, at Iowa State University, to determine the effects of adding stabilized rice bran (SRB) in battered and fried product applications.

The study, in which 20 percent of the wheat flour used in a batter preparation was replaced with SRB, showed that the finished product contained 32 percent less fat, 26 percent fewer calories, and five percent lower sodium than the batter prepared with wheat flour. In addition, the study indicated that the replacement of wheat flour with SRB had no effect on the color, taste or texture of the finished product.

"We are very impressed with the results of the study. It clearly will have an impact on the food industry resulting in significant cost savings, said Gits Prabhu, Ph.D., the Principle Investigator of the study.

"The test results clearly validate the fact that SRB can play a significant role in the reduction of fat in battered and fried product applications. The fact it does so while also providing a reduction in cost will provide a tremendous value to the market," stated John Duffy, President of Ingredient Technologies.

Equally important was the study's conclusion regarding the cost of the battered preparation: Certain foods prepared with SRB showed an 11 percent lower production cost than the same foods prepared only with wheat flour.

Dr. Paul Mathewson, NutraCea's Chief Science Officer said, "The purpose of the study was to compare the nutritional differences between battered foods containing SRB with those made only with wheat flour. It was also directed to evaluating the finished product quality and the economic impact of adding SRB to battered and fried foods. We are greatly encouraged by the results of this study, because they support our conviction that SRB can be successfully utilized in a wide range of food applications."

"Food prices are in an upward spiral, driven by the costs of grain, which are at 10-year average highs," said Kody Newland, NutraCea's Senior Vice President of Sales. "Obviously, food manufacturers' ability to lower production costs while improving the nutritional profiles of their products is a highly appealing proposition. This study clearly demonstrates a wide range of benefits -- including the substantial cost advantages -- of adding SRB to widely available food products."

About NutraCea

NutraCea is a leader in stabilized rice bran nutrient research and dietary supplement development. Through its wholly-owned subsidiary RiceX, the company manufactures as well as distributes products and food ingredients made from Rice Bran through its proprietary technology and processes. The Company has developed intellectual properties to create a range of proprietary product formulations, delivery systems and whole food nutrition products. NutraCea's proprietary technology enables the creation of food and nutrition products from rice bran, normally a wasted by-product of standard rice processing. In addition to its whole foods products, NutraCea develops families of health- promoting "nutraceuticals," including natural arthritic relief and cholesterol-lowering products. More information can be found in the Company's filings with the SEC, and you can visit the NutraCea Web site

Forward-Looking Statements

This release contains forward-looking statements, including, but not limited to, statements regarding the study's impact on the food industry, which statements are subject to market and other risks. These statements are made based upon current expectations and actual results may differ from those projected, due to a number of risks and uncertainties. The Company does not undertake to update forward-looking statements in this news release to reflect actual results, changes in assumptions or changes in other factors affecting such forward-looking information. Assumptions and other information that could cause results to differ from those set forth in the forward-looking information can be found in the Company's filings with the Securities and Exchange Commission, including the Company's most recent periodic report.

Company Contact:

Kody Newland

Senior V.P. Sales, NutraCea

602-522-3000, ext 7576

Investor Relations Contact:

Marilynn Meek

Financial Relations Board


Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Penn study finds pro-death proteins required to regulate healthy immune function
2. New study shows promise in reducing surgical risks associated with surgical bleeding
3. Study, meta-analysis examine factors associated with death from heatstroke
4. Study suggests loss of 2 types of neurons -- not just 1 -- triggers Parkinsons symptoms
5. Study says COPD testing is not measuring up
6. Preclinical study suggests organ-transplant drug may aid in lupus fight
7. Ability to cope with stress can increase good cholesterol in older white men, study finds
8. High alcohol consumption increases stroke risk, Tulane study says
9. Mailman School of Public Health study examines link between racial discrimination and substance use
10. Pitt study finds inequality in tobacco advertising
11. Stanford study highlights cost-effective method of lowering heart disease risks
Post Your Comments:
(Date:12/1/2015)... ... December 01, 2015 , ... Physicians’ Education Resource®, LLC ... today announced that the first annual School of Gastrointestinal Oncology™ (SOGO™) will be ... and treatment of gastrointestinal cancers are undergoing transformational change, providing oncologists with powerful ...
(Date:12/1/2015)... ... 2015 , ... Growth in medical payments per workers’ compensation claim in Louisiana ... and nonhospital care, according to a recent study by the Workers Compensation Research Institute ... found medical payments per claim with more than seven days of lost time continued ...
(Date:12/1/2015)... Illinois (PRWEB) , ... December 01, 2015 , ... ... and share medical images have been lifted as IMAGE Information Systems launches MED-TAB™ ... Society of North America Annual Meeting from November 29 to December 4, 2015. ...
(Date:12/1/2015)... (PRWEB) , ... December 01, 2015 , ... ... , Visage Imaging Inc. (“Visage”), a wholly owned subsidiary of Pro Medicus Ltd. ... results enhancements at the Radiological Society of North America (RSNA) 2015 annual meeting ...
(Date:12/1/2015)... , ... December 01, 2015 , ... ... solutions for the care management and population health arenas, is pleased to announce ... and cost containment services, has successfully implemented the ACUITY Complete Care™ Management to ...
Breaking Medicine News(10 mins):
(Date:12/1/2015)... Germany , December 1, 2015 /PRNewswire/ ... leading global manufacturer of eye and gaze tracking solutions, ... SMI remote eye trackers as a component of its ... concussions, eye sight, and medical and performance issues in ... part of SMI,s mass-market-ready eye tracking platform, which is ...
(Date:12/1/2015)... 1, 2015 --> ... van Leeuwenhoek Hospital (NKI-AVL), among the world,s largest ... Leksell Gamma Knife® Icon™, the company,s latest generation ... --> --> With the ... treatments, Leksell Gamma Knife Icon offers greatly enhanced ...
(Date:12/1/2015)... Dec. 01, 2015 ... "Drug Delivery Technology Market 2015 - Forecast ... --> ) has announced the addition ... - Forecast to 2020" report to their ... ) has announced the addition of the ...
Breaking Medicine Technology: