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NutraCea Appoints Financial Relations Board as New Investor Relations Firm
Date:10/24/2007

PHOENIX, Oct. 24 /PRNewswire-FirstCall/ -- NutraCea (OTC Bulletin Board: NTRZ), a health science company and a world leader in stabilized rice bran (SRB) nutrient research and technology whose products include food supplements and medical foods, which provide health benefits for humans and animals announced today that it has retained the Financial Relations Board (FRB) for investor relations services and an expanded communications program among the investment community.

"We believe that 2008 will represent an important chapter in the growth of our company both domestically and internationally. We're pleased to be working with such a high caliber firm as FRB to communicate our story to the investment community," said Margie Adelman, Senior Vice President NutraCea.

"FRB is a well-established leader in the investor relations practice and we have engaged them to assist us in appropriately communicating our achievements and prospects and building our relationships with the investment community. We look forward to the visibility for NutraCea that this relationship will help to create, "added Adelman.

Claire Koeneman, Co-President of the Financial Relations Board, stated, "We are most pleased to have added NutraCea to the FRB practice and look forward to working with them to gain further recognition for the company within the investment community."

About NutraCea

NutraCea is a leader in stabilized rice bran nutrient research and dietary supplement development. Through its wholly owned subsidiary RiceX, the company manufacturers as well as distributes products and food ingredients made from Rice Bran through its proprietary technology and processes. The Company has developed intellectual properties to create a range of proprietary product formulations, delivery systems and whole food nutrition products. NutraCea's proprietary technology enables the creation of food and nutrition products from rice bran, normally a wasted by-product of st
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SOURCE NutraCea
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