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NutraCea Announces Additions to Management Team; Chief Operating Officer Extends Employment Contract
Date:8/3/2009

PHOENIX, Aug. 3 /PRNewswire-FirstCall/ -- NutraCea (OTC: NTRZ), a world leader in stabilized rice bran (SRB), nutrient research and technology, today announced three key personnel moves to further support and strengthen the management team of the Company.

Leo Gingras, Chief Operating Officer of the Company, extended his employment contract for three years through June, 2012. Gingras joined NutraCea in 2007 as COO, after 18 years at Riceland, the largest rice miller and rice oil manufacturer in the US, where he managed the company's rice and edible oils processing businesses. Gingras reports to John Short, President of NutraCea and will partner with Short to lead the tactical and strategic repositioning of the business. Short stated, "I'm thrilled to have Leo re-commit to NutraCea. I look forward to partnering with him and other key members of the senior management team to implement changes that we believe will develop a sustainably profitable business. Leo's deep knowledge and understanding of the industry, of our business model and of the downstream technological applications that add value to our stabilized rice bran products will be instrumental in the future success of NutraCea."

NutraCea also announced the appointment of Eliseu Batista as Executive Vice President - Latin America, effective August 3, 2009. Batista spent over 20 years with Revlon in various roles including Vice President of Operations - Latin America/Western Hemisphere, overseeing manufacturing and distribution in Canada, South America and Central America. Batista will dual report to Leo Gingras for operational responsibilities and to John Short for strategic matters. His initial focus will be on continued improvement and sales growth at the Company's Brazilian rice oil manufacturing facility, Irgovel and to lead the development of a tactical and strategic business plan for all of Brazil and La
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