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Nucleus Medical Media Answers Your Hospital Video Marketing FAQs
Date:11/18/2013

Atlanta, GA (PRWEB) November 18, 2013

Though many hospitals are eager to expand their marketing strategies to include video, the answers to the most commonly asked hospital video marketing questions cannot be easily found online or through agencies.

Nucleus Medical Media, a top producer of 3D medical animations and illustrations for health literacy, offers these complimentary tips to help hospitals develop a video marketing strategy that advertises health services while educating healthcare consumers.

Why should my hospital marketing department start using video?

The answer to this question is an often-repeated mantra at Nucleus: Effective hospital marketing is reaching patients where they are. Health information searches are the third most popular online activity, and consumers are attracted to short, helpful, and easy-to-understand videos. Most Google searches return results of varying types, including video. When that video has an eye-catching title and an interesting graphic still, patients will watch it and other corresponding videos from your channel.

We have current doctor videos, but they aren’t getting many views. How do we attract more viewers?

Patients prefer animation to “talking doctor” videos. Think of the visual aids used by famous TV doctors. And, YouTube statistics don’t lie. Nucleus Medical Media has over 110,000 subscribers and 164 million views. Hospitals that work with Nucleus have seen their animated videos soar past their talking doctor videos in views, likes, shares, and popularity. Viewers are intrigued and captivated by 3D animated medical vid
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