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Novartis Vaccines Launches National Gift-Giving Program to Help Protect Loved Ones by Reserving an Influenza Vaccination
Date:10/3/2007

- FluGram(TM) Influenza Vaccination Program enables people in America to offer vaccination as a gift, helping to protect others from influenza and

its potentially serious complications

CAMBRIDGE, Mass., Oct. 3 /PRNewswire-FirstCall/ -- For the first time, consumers can take an active role in protecting their family, friends and community from influenza with the Novartis Vaccines FluGram(TM) gift card. Launching nationally, the FluGram(TM) program helps make influenza vaccination more convenient and accessible. This gift-giving program allows people to purchase cards for themselves or as a gift of health for loved ones. The card secures an influenza vaccination for the card recipient to redeem during the influenza season.

Card holders can visit one of the designated community pharmacies to receive their influenza vaccination from a qualified health professional. FluGram(TM) gift cards will be available while supplies of the card last. Price will vary by store.

"We are pleased to offer FluGram(TM), a one-of-a-kind vaccination gift- giving program, at participating community pharmacies throughout the country," said Rajiv De Silva, President of Novartis Vaccines in the US. "We at Novartis Vaccines believe that caring begins with prevention and we are committed to educating and protecting as many Americans from influenza as possible by making influenza vaccination easy and accessible."

Unlike the common cold, influenza, or "the flu," is a respiratory disease with potentially serious complications. An average of 36,000 US residents die each year from influenza and its complications, which is more than double the 17,000 Americans who die annually from AIDS, similar to the 42,000 Americans who die each year from breast cancer, and half the 73,000 Americans who die annually of diabetes and its complications. On average, up to 20 percent of the United States population contracts influenza and suffers from its symptoms, which
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SOURCE Novartis Vaccines and Diagnostics
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