• Gov. Easley proclaims Aug. 7 'Blue Cross and Blue Shield' day in North Carolina • BCBSNC started in 1933 as Hospital Care Association, now serves more than 3.7 million customers • Interactive timeline captured for North Carolinians at www.nchealthandhealing.com
Chapel Hill, NC (PRWEB) August 6, 2008 -- Tomorrow Blue Cross and Blue Shield of North Carolina (BCBSNC) celebrates 75 years of service in North Carolina. In honor of the state's largest and oldest health insurer's anniversary, Gov. Easley issued a proclamation that Aug. 7, 2008 be 'Blue Cross and Blue Shield' day in North Carolina.
The proclamation recognizes that "BCBSNC has played an integral and leading role in meeting the health care needs of the citizens of this state by delivering quality health care products, information and services to help their well being."
The company's beginnings started in Durham on Aug. 7, 1933 with the founding of the Hospital Care Association, a group hospitalization plan.(1) The Hospital Saving Association based out of Chapel Hill, consolidated with the Hospital Care Association in 1968 to become what today is known as BCBSNC.(1)
"After a successful 75 years, we have a lot to look back on with pride," said Bob Greczyn, BCBSNC president and CEO. "From our modest beginnings offering hospital coverage, we have expanded our services to pay for physician visits, administer government programs and prescription drugs. More recently, we have led the way in offering benefits to cover obesity as a primary health condition.
We are working harder than ever to help our customers improve their health and well-being - particularly the one in three North Carolinians who depend on BCBSNC for their health coverage," added Greczyn.
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