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Nielsen Announces Final Entry Deadline Extension of September 10th for the First-Ever CLIO Healthcare Awards
Date:8/31/2009

NEW YORK, Aug. 31 /PRNewswire/ -- The Nielsen Company, a leading global information and media company and the CLIO Awards, one of the world's most recognized international advertising and design competitions, announced today that access to the online entry system, currently open at www.CLIOHealthcare.com for first-ever CLIO Healthcare Awards entries, has been extended one final time. For all work appearing between January 1, 2008 and June 30, 2009, the entry must now be received by the CLIO Healthcare Awards no later than September 10, 2009. In an effort to take an innovative and eco-friendly approach to the entry process, the CLIO Healthcare Awards will only accept digital submissions for the work entered.

"We wanted to give professionals a little more time to finalize their submissions," said Karl Vontz, Director of Events, Adweek Media Events and CLIO Awards, The Nielsen Company. "With over 600 submissions thus far, we are excited to see that the industry is embracing the CLIO Healthcare Awards and are very encouraged by the strong work that has already been submitted."

The CLIO Healthcare Awards will honor creative excellence and innovation in advertising and communications in the healthcare industry. The entry system recognizes the differences in advertising between direct-to-professional and direct-to-consumer and covers the key areas of the healthcare industry, including pharmaceuticals, device and diagnostics, disease awareness, over-the-counter, and health services with an opportunity to submit for print, poster, billboard, direct mail, innovative, interactive, TV/cinema/digital, radio, strategic communications/public relations and integrated campaigns. Full details on the entry process and qualifications can be found at www.CLIOHealthcare.com.

About The CLIO Healthcare Awards

The CLIO Healthcare Awards is an extension of The CLIO Awards, one of the world's most recognized awards competitions for advertising, design and interactive, which celebrated its 50th Anniversary in 2009. Healthcare accounts for more than one-third of the U.S. gross national product and has become one of the most visible sectors of advertising, promotion and creative design in the last few years, particularly on TV and online, but is regulated differently and more stringently than traditional advertising and promotion.

The CLIO Healthcare Awards will be executed using the same rigorous standards and commitment to excellence as the CLIO Awards, but levels the playing field to qualify and judge this particular and massive industry sector more fairly and appropriately. The CLIO Awards and CLIO Healthcare Awards are produced by Nielsen Business Media, a part of The Nielsen Company, a global information and media company. For more information about the CLIO Healthcare Awards, go to www.CLIOHealthcare.com. Follow the CLIO Healthcare Awards on your favorite social networks: Twitter, LinkedIn, and Facebook.

About The Nielsen Company

The Nielsen Company is a global information and media company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and business publications (Billboard, The Hollywood Reporter, Adweek). The privately held company is active in more than 100 countries, with headquarters in New York, USA. For more information, please visit www.nielsen.com.


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