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Nick Jonas and Bayer Diabetes Care Launch Creativity Contest to Encourage Kids With Diabetes to Express Their Simple Win
Date:4/13/2009

Three Grand Prize Winners Will Meet Nick Jonas

TARRYTOWN, N.Y., April 13 /PRNewswire/ -- Bayer Diabetes Care and music sensation Nick Jonas of the Jonas Brothers invite kids and teens with diabetes to enter the Bayer "Express Your Simple Win Creativity Contest" online for a chance to meet Nick in person.

Since the announcement of their partnership last summer, Bayer Diabetes Care and Nick, who has type 1 diabetes and uses the Bayer CONTOUR(R) meter, have taken steps to inspire young people with diabetes to achieve Simple Wins: small, everyday victories for managing diabetes that can lead to big differences over time.

Nick's Simple Wins are writing lyrics, performing and making music. One example of how he was able to creatively express this was through his song about living with diabetes, "A Little Bit Longer." Now he wants to encourage other young people with diabetes to share their creativity and their own personal Simple Wins through the Bayer "Express Your Simple Win Creativity Contest."

"With this contest, I hope people are inspired by others' entries, as well as encouraged to submit and share their own, but most of all, I hope that everyone has fun with it," said Nick Jonas. "Diabetes can be hard to live with, but when you manage it well, you can still do the things you love most in the world."

To enter the Bayer "Express Your Simple Win Creativity Contest," young people with diabetes between the ages of 6 and 18 are asked to record a 15-30 second video that demonstrates their Simple Win in an artistic way. The personal video submission can be a visual demonstration of original song lyrics, photography, painting/drawing, acting or another form of creativity. Once the video is complete, entrants can go to www.NicksSimpleWins.com and upload and complete the eligibility criteria to enter the contest.'/>"/>

SOURCE Bayer HealthCare
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