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Newport Board Group, a National Business Advisory Firm of CEOs Cautions Buyers on 5 Questions to Ask Before Acquiring a Technology-Based Middle Market Company
Date:6/19/2013

San Francisco, CA (PRWEB) June 19, 2013

Middle market merger and acquisition (M&A) activity has been accelerating throughout 2013 across all industries as cash rich buyers seek to place their capital in productive assets. Despite the differences across industries, all M&A transactions have a good deal in common. The acquirer must perform rigorous due diligence to verify the history and quality of the target company’s earnings. Potential risks must be carefully considered.

But when due diligence involves a middle market company, whose value consists largely of its technology and intellectual property (IP), one issue is especially important. The acquirer or merger partner must question the future value and relevance of the acquired company’s technology.

Consider what is at stake in many acquisitions. To satisfy their investors and drive a rising valuation, firms that own a portfolio of niche technology manufacturing companies must deliver top and bottom line growth every quarter. To meet this goal, the parent company or private equity sponsor needs to see consistent organic growth and margin improvement from operational efficiencies.

Avoiding an M&A Train Wreck

Too often the evaluation of a company and its products rests on a forecast of future growth that projects past revenue trends forward. A buyer or merger partner must be prepared to ask some tough questions about whether its core technology will continue to deliver value. If its core technology is in transition or is likely to be soon, the impact on the company’s future product road map must be carefully considered.

5 Questions to Ask

To validate your investment hypothesis, a buyer should ask five key questions:
1. Do the CEO and management responsible for R&D and Marketing have a well-grounded conviction about where their technology and products are headed?
2. Does the technology deployed in the
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