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New and Improved Adult Essentials Multivitamin Hitting Store Shelves Across Canada

Burlington, Ontario (PRWEB) May 29, 2013

Canadians will finally be able to try the new and improved Adult Essentials multivitamin now hitting store shelves across the country. The new formula began shipping to Canadian retailers weeks ago with a handful already displaying the new version.

The new and improved Adult Essentials Multi now comes in three new, all-natural flavours: Blue Raspberry, Cherry and Pear with fruit-inspired shapes to match. Canadian consumers should look for the new packaging announcing the “Great new flavours” in a redesigned box on store shelves.

“The new and improved formula is already on shelves in many stores,” says Stuart Lowther, Founder and CEO of Life Science Nutritionals, the makers of Adult Essentials. “Customers can expect to see the new version in their local retailer any day now.”

Earlier this month, Adult Essentials partnered with Mom Central to invite a select group of bloggers from their Mom Testing Panel to preview the new formula and the response was overwhelmingly positive with many saying it was the best multivitamin they ever tried.

Both Adult Essentials fans and first-timers were invited to try the product before its official public release. Here is what they had to say about the new and improved Adult Essentials Multi:

“I never imagined a multi-vitamin tasting this great. I will definitely be buying more of this kind. It is going to be my first choice from now on! Thank-you for giving me the opportunity to try this new product out, I have been trying different brands and finally this is the one I plan to stick with!” ~ Kim M.

“I have to say that even my husband enjoys taking his vitamins now, thanks to Adult Essentials! He doesn't forget to take his vitamins anymore! Gone are the days of having to swallow horse pill- sized vitamins! These are so tasty!” ~ Maxine S.

“Making vitamins in a gummy form, even for grownups, is so smart! I look forward to taking them each day, because they taste like candy!” ~ Deborah S.

“I have absolutely LOVED the Adult Essentials Gummies. They are easy to take and easy on my stomach, which was a huge turn-off for me before with other vitamins. They taste great and I actually look forward to taking my vitamin each day.”~ Joanne E.

“We are big fans of Adult Essentials and Iron Kids Gummies in our house. I was surprised at how much I liked the new and improved vitamins, as I thought the original ones were perfect! I honestly didn't think they could improve it any more, because I thought they were perfect. I was shocked. They're even better, and they were amazing to begin with!” ~ Anna D.

“I was very surprised at how good these vitamins are! They are super fruity and juicy and don't seem like you're taking a vitamin at all. Even my husband commented on how good they are. I love that they're Canadian made and heavily regulated. [It] makes me feel safe in knowing that I'm putting a quality product into my body. I will definitely purchase these in the future!” ~ Deborah C.

The decision to improve the award-winning formula is part of an ongoing commitment to deliver uncompromised quality and health benefits using modern science and innovative technology in the formulation and manufacture of their nutritional products.

“The reformulation is part of a re-evaluation of our entire Adult Essentials product line,” says Lowther, who recently introduced the Adult Essentials Fibre Gummy to the line. “The goal at Life Science Nutritionals is to constantly innovate and improve our products.”

The new Adult Essentials Multi is just the start! Watch for all new Adult Essentials Women’s and Men’s specific formulas coming soon!

Read the full story at

Source: PRWeb
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