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New Vitamin Targets Health Needs of Firefighters
Date:1/12/2009

CHANDLER, Ariz., Jan. 12 /PRNewswire/ -- When the alarm sounds, firefighters can't hit the snooze button; they have to move -- and their bodies pay the price. However, firefighters can now benefit from a specialized nutritional supplement made specifically for them.

Employee Vita, a Chandler, Arizona-based vitamin company, recently introduced Firefighter Vita, a new nutritional supplement targeted toward the specific dietary needs of firefighters. The web-based vitamin company is the first of its kind to offer supplements that address the health needs of people in certain occupations.

"The needs of firefighters are different from those of people in other occupations," said Brett Waslefsky, president of Employee Vita. "Unfortunately, emergencies are unpredictable. Firefighters' bodies must go from a state of rest to a state of full motion and alertness with the sound of the firehouse alarm. This can be extremely taxing, especially over time."

Firefighter Vita targets the specific physical stresses that firefighters experience, he said.

While developing the new supplement, Waslefsky researched the ailments most often plaguing firefighters as a result of their occupation. He found that a staggering number suffer from cardiovascular problems. In fact, the number-one killer of firefighters isn't fire or smoke inhalation -- it's heart disease. He also found that joint pain, exposure to pathogens and pollutants, and a lack of energy and stamina top their list of health concerns.

"Firefighters experience a great deal of physical and emotional stress on the job," he said.

They must respond instantly when called; they have no time to properly stretch before donning pounds of protective gear. They must lug tanks and hoses up and down ladders and stairs. Sometimes they even have to carry other people to safety. These activities can really take a toll on the heart an
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SOURCE Employee Vita
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