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New Reusable Stainless Steel Cup Products Help Summer Events Go Green
Date:6/11/2013

San Francisco, CA (PRWEB) June 11, 2013

Summer event & music festival season presents a powerful opportunity to reduce waste — one single-use disposable cup at a time — as a rugged new category of reusable stainless steel cups advances the movement toward more sustainable events and consumption patterns.

Steelys Drinkware, a pioneering supplier of custom zero waste cups and bottles, has just introduced a versatile new double-wall-insulated stainless steel pint cup that can be reused more than 10,000 times, diverting landfill waste with each reuse. It’s the latest in a line of stylish reusable steel beverage containers that the San Francisco company has produced for eco-minded beverage companies like Lagunitas Brewing Co., and event producers like the Dave Matthews Band Summer Music Tour.

“Our analysis indicates that more than 100 billion disposable cups are sent to landfills in the U.S. each year. That’s enough cup trash to circle the globe a mind-blowing 1,746 times,” said Steelys Drinkware founder John Borg. “We need to change the disposable mentality that’s engrained in our culture. When 300 million people toss cups in the trash daily it adds up to devastating impacts on resources and the environment.”

Cold beverages served during large summer gatherings create an annual spike in single-use cup waste. Event greening practices such as sorting and composting trash and offering organic food options are increasingly common, but reusable steel cups are the latest solution for reducing event waste and overcoming problems posed by other beverage service alternatives.

Glassware is typically too fragile to use at events. Compostable PLA cups can melt in high summer heat. Si
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