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New Report Finds U.S. Cities More Vulnerable Than Ever to Rodent Infestation
Date:10/4/2007

ent infestation. The 2007 Rodent Risk Assessment also highlights the cities at greatest risk of having increased rodent problems this fall including, New York; Houston; Boston; Louisville, Ky.; Philadelphia; Baltimore; Washington, D.C.; Chicago; El Paso, Texas; Milwaukee, Wis.; Long Beach, Calif.; Detroit; Fort Worth, Texas; San Antonio; Seattle; Portland, Ore.; Dallas; Memphis, Tenn.; San Jose, Calif. and Nashville, Tenn. The authors of the report, Kaukeinen and Colvin, have been involved in the research and development of many of today's most innovative pest control products, strategies and programs.

About d-CON(R)

d-CON(R) is America's #1 rodent control brand(*), successfully killing rodents for more than 50 years. The brand's iconic yellow box, arrow logo, and wedge-shaped containers have served for years as a visual guidepost for consumer choice. The brand offers a comprehensive line of rodent control products including five baits and four traps. d-CON(R) products are sold in a variety of retail environments including home centers, mass merchandisers, home improvement and hardware stores, drug stores and supermarkets.

About Reckitt Benckiser

Reckitt Benckiser Inc. is a subsidiary of U.K.-based Reckitt Benckiser plc, the world leader in household cleaning (excluding laundry) and a major player in health and personal care. Reckitt Benckiser Inc. manufactures, markets and sells household, cleaning and specialty food products in North America. These products include Lysol(R) cleaners and disinfectants, Air Wick(R) air fresheners, Resolve(R) cleaners, Electrasol(R) automatic dishwasher detergent, Veet(R) depilatory, Jet-Dry(R) rinse agent, Spray 'n Wash(R) laundry stain removers, and French's(R) foods, including Mustard and GourMayo(TM).

With more than 20,000 employees, operations in 60 countries and sales in 180 countries, as well as global sales of more than $5 billion, Reckitt Benckiser is among the top 30 companies in the FTSE 100 i
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