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New Poll: Americans Still Confused by President Obama's Health Care Plan -- Siegel+Gale Survey Finds Dramatic Lack of Understanding of Basic Points in Plan, Even Among Democrats
Date:9/18/2009

NEW YORK, Sept. 18 /PRNewswire-USNewswire/ -- As President Obama prepares to make back-to-back appearances on the Sunday morning talk shows and David Letterman in an effort to garner support for his proposed health care plan, his primary challenge will be in helping his audience to understand what the plan entails.

According to a recent survey commissioned by global strategic branding firm Siegel+Gale, Americans across the political spectrum are significantly confused by major points of the President's proposed health care plan - even after his nationally televised address to Congress.

The online survey of 1,042 adults and 102 health activists from WEGO Health, conducted last weekend following President Obama's health care address to Congress, finds that even among supporters of the President and his plan, most Americans could not correctly identify key aspects of the proposal - including funding, who would be covered by a public option, and when the plan would go into effect.

"Clearly the whole health care issue is fraught with complexity, political in-fighting, and emotion that is not helped by poor media coverage. So I'm not surprised that the American people have thrown up their hands - even sophisticated consumer advocates are not clear about the plan," says Alan Siegel, Chairman and Founder of Siegel+Gale.

Key findings include:

  • Only 16.5% of the public believes the plan would not add "one dime" to the federal deficit, and 36.1% believe that the plan will add a "massive amount" to the deficit
  • When asked about how the plan would be funded, less than one-third of the respondents cited one of the key funding source
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SOURCE Siegel+Gale
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