Navigation Links
New HIV Prevention/Anti-Stigma Campaign Featuring HIV Positive & Negative Persons 'TOGETHER' Launches Across the Nation

SAN FRANCISCO, Aug. 19 /PRNewswire/ -- "TOGETHER ... HIV STOPS WITH US" is the message of the new media campaign launching today in areas across the country including: Boston, Long Beach and Alameda County, CA. Billboards, transit ads, posters featuring real HIV positive people, and a wide spectrum of HIV negative persons in their lives -- family members, friends, care providers and partners talking about real issues.


The campaign ads and website ( highlight relationships in which HIV positive and negative people come together to both prevent the further transmission of the disease as well as provide acceptance and support.

U.S. Congresswoman Barbara Lee [D-CA] a champion in HIV/AIDS prevention efforts praised HIV STOPS WITH US; "I am proud of the campaign for putting real faces on our AIDS epidemic."

Each city has its own customized local campaign and a section on the campaign's website where the HIV positive spokespeople tell their stories and engage in dialogue with other members of the community. Local health departments and community-based agencies fund the campaign and work to assure cultural relevancy and provide outreach and other support services. Local partners include JRI Health/Boston Public Health Commission, The City of Long Beach Department of Health and Human Services and the Alameda County Public Health Department. In the coming months Los Angeles, New York City and Buffalo will join in this effort.

"We are making progress in preventing the spread of HIV, but not fast enough," said Douglas Brooks, Vice President of Health Services at JRI, the campaign's Boston partner. "With 1,000 Massachusetts residents newly diagnosed with HIV every year, it is clear that we must do everything we can to get the message out to those who are HIV positive and negative that everybody has a role to play in stopping the spread of HIV."

Les Pappas, Creative Director of Better World Advertising, emphasizes that "It is the intersection of HIV positive and negative persons where everything happens -- that's where the virus spreads or is stopped. It's also where we as a society create common ground. The goal is to mobilize everyone to overcome the epidemic."

Better World Advertising (, a social marketing firm with offices in San Francisco and New York City, created and implements HIV STOPS WITH US.

CONTACT: Duane Cramer

(415) 979-9775

SOURCE Better World Advertising
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Us TOO Launches National SEA Blue Campaign for Prostate Cancer Awareness Month
2. Campaign for Americas Future Memorandum: Katrina Storm Warning
3. Longaberger Expands Horizon of Hope Campaign to Build Support for American Cancer Societys Breast Cancer Initiatives
4. ADDA Kicks Off AD/HD Awareness Campaign with Four Regional Conferences Beginning Sept. 29 and Series of Fall Teleclasses
5. ADDAS Awareness Campaign Offers Resources and Education to Adults Living with AD/HD and Professionals Working With Them
6. Mega Events in September Allow Heart Health Campaign to Reach Tens of Thousands of Hispanics During Cholesterol Awareness Month
7. Academy of General Dentistry Launches Campaign to Focus on Tooth Erosion
8. Coalition for Pulmonary Fibrosis Launches Aggressive Ad Campaign Directed at United States Congress
9. Johnson & Johnson Campaign for Nursings Future Joins With AACN to Offer New Minority Nurse Faculty Scholars Program
10. Cipla, Tell the Truth; AIDS Healthcare Foundation Launches New Ad Campaign
11. Fresh Air Campaign to Showcase Minnesotans Love of Smoke-Free Air
Post Your Comments:
(Date:12/1/2015)... IL (PRWEB) , ... December 01, 2015 , ... ... keeping their independence is everything. That is why Hollister Incorporated has launched the ... to offer this next product in the VaPro touch free catheter portfolio,” said ...
(Date:12/1/2015)... (PRWEB) , ... December 01, 2015 , ... ... that it has been selected as a finalist in this year’s Fierce Innovation ... FierceMobileHealthcare. Next IT Healthcare was recognized as a finalist in the category of ...
(Date:12/1/2015)... ... December 01, 2015 , ... TCS Healthcare Technologies (TCS), a ... health arenas, is pleased to announce that VIP Care Services, a Caprock Health ... the ACUITY Complete Care™ Management to back their collaborative catastrophic case management initiatives. ...
(Date:12/1/2015)... ... 2015 , ... PartnerTech , a leader in high-tech ... 2008. Gary Bruce, President of PartnerTech North America, currently serves as Director for ... of time in Sweden since joining PartnerTech based in Malmo, Sweden. He has ...
(Date:12/1/2015)... ... 01, 2015 , ... Dr. Arash Moradzadeh of was ... , Angeleno Magazine is a division of Modern Luxury, which is the ... includes more than 50 magazine titles across 15 major markets. The magazine reaches ...
Breaking Medicine News(10 mins):
(Date:12/1/2015)... Dec. 1, 2015 As enforcement of the ... Security Act (DSCSA) approaches, InfiniTrak announced ... pharmacies comply with looming FDA regulations. ... entering endorsement agreements with State Pharmacy Associations, an ... organization (PSAO) to exclusively provide the InfiniTrak track-and-trace ...
(Date:12/1/2015)... CLEVELAND , Dec. 1, 2015   ... innovation firm, today announced the publication of a ... Entering the Direct-to-Consumer Medical Market". The whitepaper gives ... roadmap for successfully penetrating this lucrative segment. ... purchase healthcare products to manage their own health, ...
(Date:12/1/2015)... 2015 --> --> ... Market by Type of Drug (Monoclonal Antibodies, Interferon-Alpha, Interleukins, Vaccines, ... Pipeline Analysis - Global Forecast to 2020", published by MarketsandMarkets, ... 73,529.2 Million by 2020 from USD 40,281.6 Million in 2015, ... Browse 37 market data T ...
Breaking Medicine Technology: