Navigation Links
New HIV Prevention/Anti-Stigma Campaign Featuring HIV Positive & Negative Persons 'TOGETHER' Launches Across the Nation
Date:8/19/2008

SAN FRANCISCO, Aug. 19 /PRNewswire/ -- "TOGETHER ... HIV STOPS WITH US" is the message of the new media campaign launching today in areas across the country including: Boston, Long Beach and Alameda County, CA. Billboards, transit ads, posters featuring real HIV positive people, and a wide spectrum of HIV negative persons in their lives -- family members, friends, care providers and partners talking about real issues.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080819/AQTU040)

The campaign ads and website (http://www.HIVSTOPSWITHUS.org) highlight relationships in which HIV positive and negative people come together to both prevent the further transmission of the disease as well as provide acceptance and support.

U.S. Congresswoman Barbara Lee [D-CA] a champion in HIV/AIDS prevention efforts praised HIV STOPS WITH US; "I am proud of the campaign for putting real faces on our AIDS epidemic."

Each city has its own customized local campaign and a section on the campaign's website where the HIV positive spokespeople tell their stories and engage in dialogue with other members of the community. Local health departments and community-based agencies fund the campaign and work to assure cultural relevancy and provide outreach and other support services. Local partners include JRI Health/Boston Public Health Commission, The City of Long Beach Department of Health and Human Services and the Alameda County Public Health Department. In the coming months Los Angeles, New York City and Buffalo will join in this effort.

"We are making progress in preventing the spread of HIV, but not fast enough," said Douglas Brooks, Vice President of Health Services at JRI, the campaign's Boston partner. "With 1,000 Massachusetts residents newly diagnosed with HIV every year, it is clear that we must do everything we can to get the message out to those who are HIV positive and negative that everybody has a role to play in stopping the spread of HIV."

Les Pappas, Creative Director of Better World Advertising, emphasizes that "It is the intersection of HIV positive and negative persons where everything happens -- that's where the virus spreads or is stopped. It's also where we as a society create common ground. The goal is to mobilize everyone to overcome the epidemic."

Better World Advertising (http://www.socialmarketing.com), a social marketing firm with offices in San Francisco and New York City, created and implements HIV STOPS WITH US.

CONTACT: Duane Cramer

(415) 979-9775


'/>"/>
SOURCE Better World Advertising
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Us TOO Launches National SEA Blue Campaign for Prostate Cancer Awareness Month
2. Campaign for Americas Future Memorandum: Katrina Storm Warning
3. Longaberger Expands Horizon of Hope Campaign to Build Support for American Cancer Societys Breast Cancer Initiatives
4. ADDA Kicks Off AD/HD Awareness Campaign with Four Regional Conferences Beginning Sept. 29 and Series of Fall Teleclasses
5. ADDAS Awareness Campaign Offers Resources and Education to Adults Living with AD/HD and Professionals Working With Them
6. Mega Events in September Allow Heart Health Campaign to Reach Tens of Thousands of Hispanics During Cholesterol Awareness Month
7. Academy of General Dentistry Launches Campaign to Focus on Tooth Erosion
8. Coalition for Pulmonary Fibrosis Launches Aggressive Ad Campaign Directed at United States Congress
9. Johnson & Johnson Campaign for Nursings Future Joins With AACN to Offer New Minority Nurse Faculty Scholars Program
10. Cipla, Tell the Truth; AIDS Healthcare Foundation Launches New Ad Campaign
11. Fresh Air Campaign to Showcase Minnesotans Love of Smoke-Free Air
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... , ... June 26, 2016 , ... On June 10-11, ... of the 2016 Cereal Festival and World’s Longest Breakfast Table in Battle Creek, MI, ... the city’s history as home to some of the world’s leading providers of cereal ...
(Date:6/25/2016)... ... June 25, 2016 , ... ... and applications at AcademyHealth’s Annual Research Meeting June 26-28, 2016, at the Hynes ... important health care topics including advance care planning, healthcare costs and patient and ...
(Date:6/25/2016)... ... June 25, 2016 , ... As a lifelong Southern Californian, Dr. ... his M.D from the David Geffen School of Medicine at UCLA. He trained in ... to complete his fellowship in hematology/oncology at the UCLA-Olive View-Cedars Sinai program where he ...
(Date:6/24/2016)... (PRWEB) , ... June 24, 2016 , ... Those who ... with these feelings, many turn to unhealthy avenues, such as drug or alcohol abuse, ... Marne, Michigan, has released tools for healthy coping following a traumatic event. , Trauma ...
(Date:6/24/2016)... ... June 24, 2016 , ... Dr. Amanda Cheng, an ... Dr. Cheng has extensive experience with all areas of orthodontics, including robotic Suresmile ... orthodontics. , Micro-osteoperforation is a revolutionary adjunct to orthodontic treatment. It can ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... 24, 2016 The Academy of Managed Care ... that would allow biopharmaceutical companies to more easily ... make formulary and coverage decisions, a move that addresses ... medicines. The recommendations address restrictions in the ... the drug label, a prohibition that hinders decision makers ...
(Date:6/24/2016)... , June 24, 2016   Pulmatrix, Inc ., ... developing innovative inhaled drugs, announced today that it was ... Investments reconstituted its comprehensive set of U.S. and ... "This is an important milestone for Pulmatrix," said Chief ... shareholder awareness of our progress in developing drugs for ...
(Date:6/23/2016)... -- Any dentist who has made an implant supported denture ... of them do not even offer this as a viable ... costs involved. And those who ARE able to offer that ... cost that the majority of today,s patients would not be ... , founder of Dental Evolutions Inc. and inventor of Implanova ...
Breaking Medicine Technology: