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New Guidebook Published for Improving B2B Sales Results in 90 Days or Less Through Kaizen Events
Date:12/14/2008

A New Guidebook titled "How to Conduct a Sales Kaizen event to Improve Your Sales Process in a Way Your Customers Will Love" is being released by a company in Norcross, GA. A teleconference introducing the book will be held on Dec 18, 2008 at 3:00 Eastern."

Atlanta, Ga. (PRWEB) December 14, 2008 -- Companies everywhere are struggling to find ways of generating more revenue with fewer resources. After several years of research and testing, a privately owned corporation in Norcross, Ga., is releasing a guidebook for conducting Kaizen Events to improve B2B sales revenues in 90 days or less.

Kaizen, the Japanese philosophy of continuous improvement, is responsible for hundreds of millions of dollars in business improvements in companies around the world. Kaizen Events are a focused, short-term project to measurably improve a business process. They are popular in the U.S., because the results are often dramatic, immediate, and long lived.

The guidebook will be introduced via teleconference on December 18, 2008, at 3:00 p.m. Eastern time by Sales Performance Consultants, Inc. (SPC, Inc.). The presenters will be Michael Webb, author of "Sales and Marketing the Six Sigma Way" (Kaplan, 2006) and President of SPC, Inc., and Robert Ferguson, Senior Partner of SPC, Inc. The guide book is titled:

"How to Conduct a Sales Kaizen Event to Improve Your Sales Process in a Way Your Customers Will Love"

(Register at www.saleskaizen.com/SalesKaizen_Guide_teleconferenceDec18.aspx).

Mr. Webb said, "Most B2B organizations overlook simple and powerful things they can do to improve their sales results. The time is right for a new concept in managing sales and marketing. When done correctly this makes a l
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Source: PRWeb
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