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New Brain Training Program Improves Quality of Life
Date:3/17/2008

Technology Proven in Published Studies Now Available to the Public

SAN FRANCISCO, March 17 /PRNewswire/ -- Posit Science(R) Corporation today announced the release of InSight(TM), a computer-based brain fitness training program that speeds up and sharpens the brain's ability to process visual information. Researchers say the program improves not just visual processing abilities, but also increases driving safety, speeds up performance at many everyday activities, and helps people maintain health-related quality of life.

The program consists of five different exercises wrapped in a game-like format. The scientists who built InSight say that the exercises are fun to do, but that serious science is embedded throughout each exercise. "We listened to our customers as well as our scientists in building InSight," said Jeff Zimman, Posit Science CEO. "Once we cracked the code on making the science work, our developers surrounded it with a fun, engaging experience."

The speed, accuracy and strength of the brain's visual processing begin to degrade, for almost everyone, in their thirties, and there is further decline with each passing decade. In addition, the "useful field of view" -- the focal area from which individuals can extract information while looking straight ahead -- grows smaller as people age. This explains why activities that depend on processing information at the visual periphery, such as driving, become more challenging with age. These deficits result in increased difficulty in managing everyday tasks that rely heavily on visual processing, such as driving, playing cards, hand-eye coordination in sports, tracking or finding people or objects and remembering where we put things.

Multiple published studies show that visual processing and performance at everyday tasks can be improved with UFOV(R) cognitive training that increases and strengthens visual speed and accuracy and expands useful field of view. InSight is the first pr
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SOURCE Posit Science Corporation
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