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New Brain Fitness Training Promotes Health and Independence of Long Term Care Insurance Policyholders
Date:3/16/2008

>"The studies show that five years after training, people are 35% less likely, on average, to experience extensive decline in health-related quality of life than people who did not engage in the training," Dr. Mahncke said. In addition, published studies also show that trained participants do better at everyday activities that lay the foundation for maintaining independent living and autonomy as determined by standard measures of Timed Instrumental Activities of Daily Living. These activities include tasks like taking medications and managing money.

Making sure their policyholders maintain their health-related quality of life and independence is, not surprisingly, a major concern of the long term care insurers gathered in Jacksonville this week.

"Our number one cause of claim is cognitive impairment," said Steve La Pierre, Executive Vice President of Insurance Operations at Penn Treaty America, a national long term care insurer. "We are providing the Posit Science programs to our policy holders in order to enhance their cognitive abilities, general health and independence in order to promote and support what we believe is everyone's inherent desire to live healthy and independent lives. It's a win-win situation."

Health insurers have increasingly focused on wellness and preventive care in order to better manage portfolio risk and costs, but that concept is relatively new to the long term care insurance industry according to Posit Science CEO Jeff Zimman. "Long term care insurers are beginning to realize that they can manage down costs by promoting wellness," Zimman said. "It expands their relationships with customers, decreases the need to raise premium rates and makes everyone -- policy holders, regulators, investors -- a whole lot happier."

ABOUT POSIT SCIENCE CORPORATION:

Posit Science Corporation develops science-based brain health programs. The company works with more than 40 brain scientists from leading universities around t
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SOURCE Posit Science Corporation
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