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New Anti-Cellulite Treatment Prepares Women for Fall's Short Skirts
Date:8/6/2008

ves the appearance of cellulite which helps clothes fit better and renews patients' self confidence. It is designed for hips, buttocks, abdomen, waist, back and knees but especially thighs. Feeling great about their thighs will give our patients freedom to wear the great new short skirts that designers are showing for fall. This SmoothShapes protocol is different from older, less advanced technologies because once a patient finishes her series of eight treatments she won't need maintenance for at least six months."

"More than 85 percent of women develop cellulite, and treating it safely and effectively is one of the holy grails of body shaping," said Nancy M. Briefs, President and CEO of Eleme Medical. But now, unlike other systems designed to treat cellulite, SmoothShapes can significantly improve the appearance of cellulite without pain, bruising and post-treatment discomfort."

Body Shaping Market: The emerging body shaping market segment is expected to grow from approximately $4.5 billion (device sales, procedures and fees) in 2006 to approximately $8.1 billion in 2011. (Source: Michael Moretti, "Global Body Shaping Market Analysis," March 2006)

About Cellulite: Dimpled, orange-peel-like skin that is bumpy and lax is actually the outward symptom of cellulite. Cellulite is a skin condition that results from enlarged fat cells trapped in an inflexible network of collagen located in the hypodermis. Women's skin visibly displays cellulite because their subcutaneous fat layer is separated by thin vertical columns in contrast to a crisscross network in men. Cellulite can't be controlled or improved by diet or exercise and more than 85 percent of women will develop it at some point in their life. Ultra slender supermodels, women devoted to a healthy lifestyle and diet, and even toned athletes can all have cellulite. Several factors contribute to the cause of cellulite. These include: genetics, hormones, vascular changes and inflammation.

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SOURCE Eleme Medical Inc.
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