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Nellson Nutraceutical Names New Directors and Interim Chief Executive Officer
Date:3/12/2008

ion food company, until its successful sale last year and has more than 20 years of experience in the food industry. Mr. Rovit served as Chairman of the Board of Atkins Nutritionals, Inc. after its emergence from bankruptcy in January 2006. He currently is the CEO of Sure Fit Inc. a marketer and distributor of furniture covers and other home furnishings sold through retailers, internet companies and its own website and catalogue operations.

"Nellson is setting the stage for renewed growth," Mr. Meader continued. "The company has an excellent reputation for quality, customer service and experience in its markets. And with the completion of its financial restructuring last year, it has a solid financial position and a strong group of shareholders, led by Goldman Sachs, Barclays, Citigroup and GE Capital, who are committed to its success."

Mr. Lutz replaces Jeffrey B. Dias, who had served as chief executive officer of Nellson since January 2005. The Board has retained Spencer Stuart, a nationally recognized executive-recruiting firm to lead the search for a permanent chief executive.

"On behalf of the Board of Directors and our entire organization, I'd like to thank Jeff for his tireless efforts and commitment to the company," Mr. Meader added. "We wish him every success in his future endeavors."

About Nellson Nutraceutical, LLC

Nellson Nutraceutical, headquartered in Irwindale, California, is a leading formulator and manufacturer of functional bars and powders designed to deliver customized nutrition to serve specific purposes such as diet/weight loss, energy/sports, bodybuilding, and wellness/medical. Nellson is a partner to many of the foremost marketers of these products.

For information contact:

Gavin Anderson & Company

Richard A. Mahony

212-515-1960

rmahony@gavinanderson.com


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SOURCE Nellson Nutraceutical, LLC
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