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Nature's Cure Acne Products Land Coveted Expert Endorsement of Michael Maddox
Date:6/6/2008

OAKLAND, Calif., June 6 /PRNewswire/ -- Nature's Cure has finalized an endorsement agreement with Michael Maddox, a world-renowned modeling coach, fashion show producer and image consultant. Maddox, who is always looking for products to help his clients, approached Nature's Cure due to his personal belief in their acne line. The endorsement includes promotion on http://www.michaelmaddoxrunway.com and at fashion shows, modeling functions and media interviews. Additionally, Nature's Cure may use Maddox's testimonial on http://www.naturescure.com and in advertising.

Maddox encountered Nature's Cure when his teenage son got acne. "I bought him Nature's Cure Anti-Acne Face & Body Shower Kit. He cleared up amazingly! Soon his friends and several of my models were using Nature's Cure products, including the 2-Part Treatment and Body Spray, with great results," says Maddox. "Though I've been approached, I've never endorsed a product before. I felt so strongly about how Nature's Cure can help young people that I wanted to spread the word."

Nature's Cure president Amy Baker explains, "Michael brings a fresh enthusiasm to our brand. He has the visibility and reputation to be an important influencer for teens who want insider tips. As a smaller company, this expert testimonial, and the word-of-mouth it generates, can help us break through."

Michael Maddox entered the fashion business 25 years ago to become a leading fashion show director and producer. He became a renowned runway modeling instructor for top models like Omahyra and Eva Pigford, and began working with entertainment and sports stars like Chad Michael Murray, Paula Abdul, Denzel Washington, Kirstie Alley and her daughter Lillie, Vince Carter and Tony Gonzales. Maddox's passion is coaching new talent. He conducts modeling seminars, consults to modeling agencies like LA Models, Wilhelmina and Elite, and was recently featured in an episode of MTV's "Made" airing in July.

Nature's Cure was founded in 1994 to bring alternative products, integrating the best of science and nature, to the mainstream. The Nature's Cure 2-Part Acne Treatment, which pairs homeopathic all-natural tablets with a highly effective topical treatment, was the first over-the-counter product with an internal-external approach. Its acne line also includes the Papaya Skin Care System, Face & Body Shower Kit for Males, and a Body Acne Treatment Spray that treats hard-to-reach places -- all available at food, drug and discount stores nationwide.


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SOURCE Nature's Cure
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