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National Marrowthon Campaign Aims to Bring Nearly 50,000 to the Be The Match Registry(SM) in Two Weeks
Date:6/8/2009

Joining the marrow registry is free June 8-22; The Jeff Gordon Foundation seeds fundraising with $300,000 donation to help grow the registry

MINNEAPOLIS, June 8 /PRNewswire/ -- Every day, thousands of people with leukemia and other life-threatening diseases search the Be The Match Registry for a bone marrow match. To highlight the enormous need for more bone marrow donors, Be The Match(SM), the new name for the National Marrow Donor Program(R) Registry, kicks off its national Be The Match Marrowthon campaign today.

From June 8-22, the Be The Match Marrowthon seeks to add 46,000 new members to the registry and raise funds for the Be The Match Foundation(SM), giving thousands of patients a second chance at life. While adding a new member to the registry costs approximately $100, during this campaign, the registration fee is waived for the first 46,000 new members.

NASCAR'S Hendrick Motorsports is participating in the Be The Match Marrowthon to grow the number of registry members. The Jeff Gordon Foundation is generously donating $300,000 to kick off the campaign. "The Jeff Gordon Foundation is honored to support this campaign to help save the lives of those battling life-threatening illnesses," said Jeff Gordon. "We encourage everyone who is able to participate in the campaign to join the Be The Match Registry or make a financial contribution to the Be The Match Foundation."

"The Be The Match Marrowthon is a chance for the entire nation to get involved in this important health issue," said Jeffrey W. Chell, M.D., chief executiv
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SOURCE National Marrow Donor Program
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