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National Eyewear Chain EyeMasters Opens Tenth Store in Cleveland Market
Date:5/22/2009

SAN ANTONIO, May 22 /PRNewswire/ -- EyeMasters, a leading national provider of eye care services, announced the opening of their tenth store in the Cleveland market. The EyeMasters store opened at Belden Village Commons in Canton on March 27. "With the recent opening of Westfield Southpark in Strongsville last year, the Canton store will better serve the expanding Cleveland market in a healthy retail trade area," said Brett Calvert, Vice president of Marketing for EyeMasters. "We have been successful in Cleveland for many years and are pleased to offer our full range of eye care services and competitive prices to Canton." The eyewear chain has been in the Cleveland market for over 15 years.

EyeMasters is a full-service optical retail center that features several thousand private label and designer frames along with contact lenses at value prices. Each EyeMasters store in Cleveland features:

  • Approximately 4,000 frames in stock to choose from (more than any other optical chain retailer in Cleveland)
  • Designer frames and collections such as Guess, Tommy Hilfiger, Gant, Candies, Nine West and Bebe
  • The largest selection of kids' and value-priced frames, starting at 2 complete pair for $99
  • State-of-the-art laboratories that produce most eyeglasses in one hour
  • A large stock of lenses including an exclusive line of high-definition lenses
  • Convenient hours with stores open seven days a week including evenings
  • Independent Licensed Doctors of Optometry (no appointment necessary) located inside the store for all your eyecare needs
  • Accepts hundreds of vision insurance plans

"We believe we offer a broader product selection, faster turnaround time and lower prices than the competition," said Calvert. "In fact, our regular retail prices are significantly lower than most retail optical companies for identical products and services. We are all about giving customers the absolute best value, which is extremely important right now. That's why our motto is: Why Pay More?"

About EyeMasters

EyeMasters is an Eye Care Centers of America company, a leading provider of eye care services with over 400 locations in 36 states. EyeMasters stores feature a larger display of optical frames than any other optical retailer in Cleveland and offer the widest selection of kids' frames in the optical industry. Each EyeMasters store offers the convenience of state-of-the-art laboratories that produce most eyeglasses in one hour and Independent Licensed Doctors of Optometry located inside the store for all your eyecare needs.

About Eye Care Centers of America, Inc.

Eye Care Centers of America, Inc. is part of HVHC which in turn is wholly owned by Highmark Inc., one of the largest health insurers in the United States. The retail entity, of which EyeMasters is a part of, operates or manages more than 506 optical retail stores through 15 store names that are leaders in eye care service in each of their respective markets. Eye Care Centers of America stores offer customers high-quality frames, lenses, accessories, and sunglasses, including designer and private label frames, at competitive prices. All stores offer lenses at great prices and the leading technology in vision correction. For more information, visit www.ecca.com.


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SOURCE Eye Care Centers of America, Inc.
Copyright©2009 PR Newswire.
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