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National Association for Sport and Physical Education Partners with S&S Worldwide to Help Improve Children's Fitness
Date:9/5/2007

RESTON, Va., Sept. 5 /PRNewswire/ -- The National Association for Sport and Physical Education (NASPE) and S&S Worldwide today announced a new partnership to help to educate, challenge, and encourage all children to develop the knowledge, skills and attitudes for a healthy and fit life. As the new sponsor of NASPE's 20-year old Physical Best program, S&S Worldwide will assist the nonprofit education association in promoting this comprehensive health-related fitness education program which was developed by physical educators for physical educators and physical activity program providers.

The goal of the Physical Best program is to educate and motivate all children regardless of their physical and mental abilities or disabilities. Its focus is to move students from dependence to independence for their own fitness and health by promoting regular, enjoyable physical activity.

According to NASPE Executive Director Charlene R. Burgeson, "For over 100 years S&S has been a leader in supporting the developmental needs of children. As our country is faced with increases in childhood obesity and type II diabetes, I salute S&S for its commitment to helping children to embrace a healthy and physically active lifestyle."

Hy Schwartz, co-president of S&S Worldwide, said "Serious health issues resulting from being overweight or obese demand action on the part of teachers, schools, professional organizations and corporate America. As the new corporate sponsor of Physical Best, I am proud to have S&S Worldwide partner with NASPE to positively affect the health of our nation's youth."

Physical Best received a gold (highest possible) rating in a program evaluation study conducted by The Cooper Institute in Dallas, Texas. The study evaluated childhood obesity programs and identified those with the greatest potential to help reduce childhood obesity. Of the 150 programs scored, Physical Best was one of 47 to receive a gold rating.

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SOURCE National Association for Sport and Physical Education
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