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NFL Network Tackles Youth Fitness With New National Initiative to 'Keep Gym in School'
Date:10/8/2008

ball-style lesson plans to enhance the districts' existing PE curriculum.

National School Adoption Grant

To expand the program nationally, Keep Gym in School will provide one additional school with a $10,000 grant to improve its physical education program. NFL Network will offer an online adoption contest open to any middle school nationwide at http://www.KeepGyminSchool.com. Students, parents, teachers and other community members can nominate their school for the grant online at the website. A list of finalists selected from the nominations will be invited to apply for the grant. A national panel of judges will select the winner who will be announced at the National Honors Event.

Public Service Campaign

Keep Gym in School Public Service Announcements (PSAs) featuring Randle El, Edwards, McAllister, and Warner will run on NFL Network, in NFL games on broadcast partners and as a cross-channel spot on the Cox affiliates.

National Keep Gym in School Honors at NFL Draft Week, April 2009

NFL Network will host a culminating Keep Gym in School honors event in New York City during NFL Draft Week in April 2009 to award teachers and top-performing students from each adopted school. The school receiving the National School Adoption Grant will be announced.

The National Association for Sport and Physical Education (NASPE)

Keep Gym in School is working with National Association for Sport and Physical Education (NASPE) to develop instructional and educational content. NASPE is creating a series of football-inspired lesson plans and activities, designed to get kids excited about PE. NFL Network is making these lesson plans available at no cost through the program website.

Keep Gym in School is a President's Challenge Advocate

Keep Gym in School has partnered with the President's Challenge, a program of the President's Council on Physical Fitness and Spor
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SOURCE NFL Network
Copyright©2008 PR Newswire.
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