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NBCH Issues Guide to Help Employers Design Benefit Plans that Keep People Healthy
Date:9/23/2009

Value-Based Benefit Design purchasing strategies encourage healthy behaviors while reducing costs

WASHINGTON, Sept. 23 /PRNewswire/ -- To assist employers in designing health care benefit programs that help people stay healthy, the National Business Coalition on Health (NBCH) has developed a Value-Based Benefit Design (VBBD) purchaser guide. Value-Based Benefit Design is an emerging employer trend to develop health benefit programs that use financial incentives, such as minimizing or eliminating a patient's out-of-pocket costs for high value services like prescription drugs and preventive care. Additionally these programs are designed to encourage adoption of healthy lifestyles (i.e. smoking cessation, weight management) and the use of high performance doctors and hospitals with the end goal of improved health and reduced health care costs.

The Guide, developed by the non-profit organization of nearly 60 employer-based health care coalitions, representing over 7,000 employers and approximately 25 million employees and their dependents across the U.S., is publicly available and can be accessed on NBCH's website. In addition to helping employers make the business case for VBBD, the guide stresses the importance of corporate leadership, effective communication and employee support services as part of an effective benefits package. The resource provides information on implementation steps, precautions and potential barriers, and specific examples/case studies of organizations that have successfully implemented VBBD programs including Caterpillar, Gulfstream, IBM and Marriott.

"As the health care reform debate continues, it's important that we also consider how to better align consumer incentives to motivate preventive care and healthier behaviors," said
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SOURCE National Business Coalition on Health
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