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Movie Theaters Asked to Offer Healthier Snacks at Concession Stands
Date:3/15/2010

Lynton said he was not asking theaters to stop selling popcorn, soda and candy. "Audiences love them," he said. "I'm just talking about adding some healthier items to what you already sell."

Lynton also announced that the Alliance for a Healthier Generation has offered to meet with the theater owners "and offer advice on how to change your menus in a way that makes sense for your audiences and your business."  

"The private sector, including the theatre industry, has the ability to improve the access families have to healthier foods and beverages," said President Bill Clinton, founder of the William J. Clinton Foundation, who co-leads the Alliance for a Healthier Generation with Governor Arnold Schwarzenegger and American Heart Association President Clyde Yancy. "The Alliance brokered voluntary agreements with the beverage industry that resulted in an 88 percent decrease in beverage calories shipped to America's schools in just a few years. We are eager to work with the movie theater industry to craft similar agreements to provide healthy concession options in movie theaters."

"In order to turn the tide on the obesity epidemi
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SOURCE Sony Pictures
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