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ModiFace Launches ReShapr.com, the World's First Free Online Plastic Surgery Visualization Tool
Date:5/13/2009

ReShapr enables instant Breast Augmentation, Liposuction and Body/Facial Reshaping visualizations

TORONTO, May 13 /PRNewswire/ -- ModiFace Inc., developer of artificially intelligent, life-like facial and body simulations performed on user-uploaded photos, today announced the launch of its latest plastic surgery visualization tool, ReShapr.com.

Some of ModiFace's popular visualization websites include LiftMagic.com, a popular online anti-aging visualization tool for the face, as well as WeightMirror.com, a one-click weight-reduction tool. Now with ReShapr, both surgeons and consumers can visualize the effects of various procedures including body contouring, rhinoplasty, and breast augmentation, with a few clicks and within a few seconds.

ReShapr allows for fully controllable, precise changes to be made to the face and body. Adjustments can also be made in order to fine-tune the resulting image until the desired appearance is achieved. A final report is produced with each visualization procedure, which you can then e-mail to yourself or to a surgeon.

"As with any visualization tool, ReShapr is meant to be only for illustrative purposes; to answer those 'what-if' questions and to give someone an idea of what they may look like after a certain procedure," remarks Lisa Leung, Director of Operations at ModiFace.

In conjunction with today's launch, ModiFace is also officially announcing the establishment of its Medical Advisory Board. "The members of our Medical Advisory Board have been, and will continue to be a tremendous source of experience and support as we roll out new cosmetic surgery visualization tools and features," remarks Dr. Parham Aarabi, President and CEO of ModiFace Inc. Comprised of some of the top cosmetic surgeons in North America, the members of the ModiFace Medical Advisory Board include:

      Dr. Mitch Brown, Toronto Plastic Surgery, Toronto
      Dr. Zel Krajden, SpaMedica, Toronto
      Dr. Matthew Mingrone, California Face and Laser Institute, San Francisco
      Dr. James Newman, Premier Plastic Surgery, San Francisco

About ModiFace Inc.

Founded in 2007 by University of Toronto professor Dr. Parham Aarabi, ModiFace Inc. utilizes advanced computer vision and image processing algorithms to visualize different facial changes including makeup, cosmetics, anti-aging, weight loss, and hair style changes.


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SOURCE ModiFace, Inc.
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