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Misonix Restructures and Expands Sales Organization in Europe
Date:9/2/2009

FARMINGDALE, N.Y., Sept. 2 /PRNewswire-FirstCall/ -- Misonix, Inc. (Nasdaq: MSON), a developer of minimally invasive ultrasonic medical device technology, which in Europe is used for the ablation of tumors and worldwide for other acute health conditions, today announced the restructuring and expansion of its sales organization in Europe. Two business units have been created; one for sales and service of the Sonablate(R) 500 High Intensity Focused Ultrasound ("HIFU") System and the other for sales and service of the SonaStar(R) Ultrasonic Surgical Aspirator, the BoneScalpel(TM) Ultrasonic Bone Cutting System and the SonicOne(R) Ultrasonic Wound Cleansing and Debridement System.

The new Misonix HIFU Technologies business unit, which will be headed by industry veteran Nick Stevens, will focus on a "fee for use" business model that will feature a combination of mobile services delivered directly to hospitals and "centers of excellence" to which qualified patients can be referred. The Company's UKHIFU and Misonix France business units, which were created to support the "fee for service" business model, will be integrated into Misonix HIFU Technologies and will be overseen by the same management team.

Misonix EMEA (Europe, Middle East, Africa) will continue to sell and service the Company's non-HIFU product platforms through a growing network of specialty distributors and will continue to be managed by Patrick Kyne, who has more than 20 years of experience with sales organizations in Europe, the Middle East, Africa, Asia, and Latin America. The Company has more than 10 specialty distributors trained and operational with plans to rapidly expand the sales organization.

The Sonablate 500 is a state of the art HIFU instrument used for the trans-rectal ablation of
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SOURCE Misonix, Inc.
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