Navigation Links
MiLife Proven to Boost Vitality of Unilever Employees Using Smart Affordable Technology
Date:1/21/2009

BEDFORD, England, January 21 /PRNewswire/ -- MiLife Coaching Limited announces the publication of their third trial of their biometric and online physical activity and weight management coaching system to boost employee health and productivity in the Journal of Medical Internet Research.

MiLife is an automated, highly-personalised web and device based weight loss and physical activity management system. It incorporates biofeedback and the revolutionary adaptive behaviour change component - the Idapt(TM) engine.

According to the World Health Organization, 1.6 billion adults globally are overweight and at least 400 million are obese. WHO projects that by 2015, 2.3 billion adults will be overweight and over 700 million obese. As a result the healthcare costs for companies and governments from increasing incidents of diabetes, hypertension and cardiovascular disease will be staggering.

"This trial has shown remarkable results in terms of user engagement and efficacy," said Ciaran McCourt, CEO, MiLife (previously CEO eDiets (NASDAQ: DIET)); founder of eDiets Europe). "No other technology engages and motivates users to get more active and to lose weight with such success. We have shown 84% of the 211 employees lost weight in the first 3 months, with around a quarter losing a clinically significant 5% of body weight. Mean physical activity (moderate-high) was 173 minutes, which is highly significant in terms of health benefits. Overweight users using the program (BMI 25+) had an average weight loss of 3.7 kg (8.2lb). This ranks extremely well against trials undertaken on other commercial diets and is a real breakthrough in terms of smart preventative health technology."

Even in harsh economic conditions smart companies are still investing in the health of their employees. "It is a matter of efficiency," said Chris Tomkins, CMO, MiLife. "All companies need to boost productivity off a smaller overhead. A healthy and motivated workforce can do just that. Our experience with Unilever is that clients would only spend an average of GBP9 per head across the employee population."

Professor John P. Foreyt Ph.D., Director Behavioral Medicine Research Centre, Houston, USA and has helped the USAF manage weight said, "MiLife is an engaging, evidence-based weight management tool. It has been shown to help individuals eat better, exercise more, and lose weight. Highly-recommended."

About MiLife

MiLife Coaching Limited ("MiLife") is a technology solution proven to help people achieve and maintain weight loss and increased physical activity leading to a positive impact on health. The MiLife technology is delivered through biometric devices (activity monitor and scales), an online software platform as well as hi-touch support. It uses a unique adaptive behavioural change system, which incorporates feedback from activity monitoring and weight data capture to deliver personalized and flexible nutrition, exercise, fitness and coaching plans for employee health and wellness.

For further information see http://www.milife.com

For the complete paper see http://www.jmir.org/2008/4/e56

Media Contact: Chris Tomkins, +44(0)1234-783830, enquiries@milife.com


'/>"/>
SOURCE MiLife Coaching Limited
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. PEGASYS(R) Proven Effective as Hepatitis C Treatment for Latino Patients, According to Article in The New England Journal of Medicine
2. VIDEO from Medialink and Your Baby Can Read: Early Literacy in Children ... Proven Path to Success
3. New Survey Shows Continued Progress in Reducing Youth Smoking; Congress, States Can Accelerate Declines by Implementing Proven Solutions
4. OCuSOFT(R) Lid Scrub(TM) PLUS Proven to Kill Demodex Mites
5. TomoTherapy Names Rafael Vaello Vice President of Global Sales : Former Philips Healthcare executive brings proven sales experience in oncology, imaging industries
6. CDC Reports Drop in Adult Smoking, But Death Toll and Health Costs Are Still Growing; Congress, States Should Implement Proven Solutions
7. Health Management Corporation Incorporates Clinically Proven Care Diabetes Management Program With Programming From dLife
8. Chronic Acne Sufferer Finds a New Scientifically Proven Way to Permanently Clear Skin in 3 Days
9. Medifast Program Combined with Appetite Suppressants Proven to Yield Double the Weight Loss Compared to Suppressants Alone
10. Global Med Technologies(R) Announces U.S. Release of Proven Tissue and Cellular Therapy Product
11. PTB testing method for finger ring dosemeters has proven its effectiveness
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/8/2016)... ... 08, 2016 , ... Brenton Engineering , powered by ... flow wrapped products at WestPack 2015, February 9-11, in Anaheim, California. This new ... semi-automatic or fully-automatic case packing with a small footprint, rugged, highly flexible, and ...
(Date:2/8/2016)... ... , ... Steve Helwig & Associates Insurance & Financial, serving the families of ... up with Citizens Opposed to Domestic Abuse in support of its efforts to provide ... victimized by the fear of violence in their own homes, donations may now be ...
(Date:2/8/2016)... ... February 08, 2016 , ... Delta Dental of California and its ... cancer. , Gary D. Radine, who recently retired as president and CEO of Delta ... 2015 CEO of the Year , helped lead the effort to raise funds ...
(Date:2/8/2016)... , ... February 08, 2016 , ... ... co-occur frequently. While a significant number of women and men with eating disorders ... trauma itself, that best predicts the development of an eating disorder. , ...
(Date:2/8/2016)... ... February 08, 2016 , ... GrassrootsHealth published ... rate of type 2 diabetes in the GrassrootsHealth cohort with substantially higher vitamin ... a change in public health,” states Carole Baggerly, Director of GrassrootsHealth, “the safety ...
Breaking Medicine News(10 mins):
(Date:2/8/2016)... --> --> ... Technologies Market by Product (Radiofrequency, Ultrasound, Irreversible Electroporation, Cryotherapy, ... Ophthalmology, Gynecology) - Global Forecasts to 2020", published by ... forecast period of 2015 to 2020. The market is ... of 10.5% from 2015 to 2020. Browse ...
(Date:2/8/2016)... , Feb. 8, 2016   HighPoint ... November Research Group (NRG),s pharmacovigilance technology services division.  ... consulting services and an Oracle Argus Specialized partner, ... to Life Sciences companies. --> ... expands HighPoint,s life sciences capabilities and provides a ...
(Date:2/8/2016)...  As part of a major growth and expansion initiative, ... Lori Chmura as President of Dune Inc., its ... Chmura,s extensive experience in the medical device space will play ... --> --> In ... sales, marketing and operational functions in the U.S. She is ...
Breaking Medicine Technology: