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Medifast Franchise Systems Sells First Territory in Baltimore
Date:2/18/2008

Local franchisee to open four Medifast Weight Control Centers in Baltimore

market

OWINGS MILLS, Md., Feb. 18 /PRNewswire-FirstCall/ -- Medifast, Inc. (NYSE: MED) today announced that Medifast Franchise Systems has sold its first franchise of Medifast Weight Control Centers. The Company has sold the rights to open four Medifast Weight Control Centers in the Greater Baltimore Metropolitan Area.

The entire build-out process will take no more than two years to complete. The franchisee also has the right to open four additional Medifast Weight Control Centers in the Baltimore area over the next two years, bringing the total to eight locations.

"The sale of the first Medifast Weight Control Centers franchise is an important development in the growth of our business, and presents an exciting growth opportunity for potential franchisees," said Michael S. McDevitt, Chief Executive Officer, Medifast, Inc. "Our headquarters is in the Baltimore area, so having Medifast Weight Control Centers locally makes perfect sense from both a business and a community aspect."

In December 2007, Medifast Franchise Systems received approval to sell franchises in Maryland, as well as in California, Illinois, Minnesota, New York, Rhode Island, and Virginia. The Medifast Weight Control Centers franchise opportunity is now available in 43 states nationwide.

Medifast Weight Control Centers offers guaranteed results in a medically- supervised program. Each patient receives a customized solution to his or her weight-loss needs, and can expect to lose an average of two to five pounds per week. Behavior modification tools to help individuals change their overall lifestyles are also part of the program.


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SOURCE Medifast, Inc.
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