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Medical Products Distributor Gains New Flexibility With Its Selection of Microsoft Dynamics AX and Microsoft Dynamics CRM
Date:3/4/2008

AliMed expects to slash costs and heighten accuracy with Microsoft Dynamics

technology.

REDMOND, Wash., March 4 /PRNewswire-FirstCall/ -- Microsoft Corp. today announced that AliMed, a producer and catalog-based distributor of medical products, has chosen Microsoft Dynamics AX and Microsoft Dynamics CRM as the foundation for managing its business and expanding its interaction with customers. The technology will enable AliMed to reduce costs for the company and its clientele, to make purchasing easier and more complete for its customers by enlarging its e-commerce channel, and to improve both speed and accuracy by integrating all its customer information into a single database.

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The Dedham, Mass., company will integrate the two Microsoft Dynamics solutions with new electronic commerce platform solutions to gain increased flexibility in reaching out to customers and enhancing their buying experience.

Microsoft Dynamics AX is a comprehensive business management solution that provides midsize and larger organizations with a high degree of scalability and customizability with industry-specific functionality. Microsoft Dynamics CRM is a fully integrated customer relationship management (CRM) system enabling businesses to easily create and maintain a clear view of customers from first contact through purchase and post-sales.

AliMed selected the Microsoft Dynamics solutions after evaluating a number of other enterprise resource planning solutions, including those from SAP AG and Oracle.

"We selected Microsoft Dynamics AX and Microsoft Dynamics CRM because of our desire to have state-of-the-art systems that work together and applications that are friendly and flexible," said Jonathan Bretz, senior vice president for marketing and sales for AliMed.

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SOURCE Microsoft Corp.
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