Navigation Links
Medi-Promotions Hires Industry Executive to Expand its Medi-Scripts Prescription Pad Model
Date:10/8/2007

Richard Zwickel to Launch Medi-Scripts PLUS - Prescription Pads with

Enhanced Patient Features

HASBROUCK HEIGHTS, N.J., Oct. 8 /PRNewswire/ -- Medi-Promotions, Inc., the originator of Medi-Scripts(R) prescription pads, today announced that it has appointed Richard Zwickel to vice president of Medi-Scripts PLUS(R), the company's next generation prescription pad model. Being launched this month at the PDMA Sharing Conference in Chicago, Medi-Scripts PLUS will initially include patient offers from pharmaceutical manufacturers in its prescription pads.

"We brought Richard in to expand our 27-year Medi-Scripts business," said Chris McNamara, president of Medi-Promotions. "With his strong background in healthcare and pharmaceutical marketing, we believe Richard has the right skill set to help us take our industry leading prescription pad business to the next level. Our pharmaceutical clients are striving more than ever to influence the prescribing habits of all prescribers, including doctors and nurse practitioners. By offering more advanced marketing options to these drug manufacturers, Medi-Scripts PLUS will enable them to maximize their marketing mix and reach prescribers at the point-of-prescription."

As vice president of the Medi-Scripts PLUS division, Mr. Zwickel is responsible for the strategy and execution for all line extensions of the Medi-Scripts franchise, as well as key business initiatives related to the pharmaceutical clients for this legacy portfolio.

Mr. Zwickel has extensive experience in the pharmaceutical industry. He was previously national solution director for Thomson Healthcare/PDR Business Unit. Prior to that, he held positions of increasing responsibility at The Hartfield Group, where he was eventually named senior vice president for the company's Pharmaceutical Business Unit. He also held director-level and above roles in its pharmaceutical business unit, working across sales, marketing and strategy.

Before his career at The Hartfield Group, Mr. Zwickel held a senior account-level role with Cline, Davis, & Mann Inc. (CDM), where he was responsible for marketing primary care products in cardiovascular, CNS, urology, respiratory and women's health for Pfizer and Novartis.

Mr. Zwickel received a B.S. degree in theoretical and applied sciences from Ramapo College of New Jersey and has completed advanced coursework at Tuck Executive Education at Dartmouth. Mr. Zwickel can be reached at Richard.zwickel@medipromotions.com.

About Medi-Scripts(R)

The provider of Medi-Scripts(R) prescription pads, Medi-Promotions, Inc., has been a leading provider of marketing solutions that help influence physician prescribing habits at the point-of-prescription. Its flagship prescription pad program, Medi-Scripts, empowers pharmaceutical brand managers to deliver product messages to the right doctors at the right time and in the right place. With 200,030 prescribers representing 17 different specialties using the Medi-Scripts program, pharmaceutical companies are able to achieve more exposure with the physician in the examining room than any other marketing method. Founded in 1981, the company is headquartered in Hasbrouck Heights, N.J. and can be found online at http://www.medipromotions.com.

Contact:

Karen Higgins

Sagefrog Marketing Group

(610) 831-5723

karenh@sagefrog.com


'/>"/>
SOURCE Medi-Promotions, Inc.
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Healthcare sector is now a multi billion-dollar industry in India
2. Biotechnology industry expected to grow into a three billion dollar industry by 2002
3. Setting up a new pharmaceutical industry in India
4. Drugs control and industry departments to share a common e-platform
5. Indian pharma industry upbeat on WTO drug deal
6. Cancer risk among nuclear industry workers
7. Adding Credit To The Health Care Industry In India
8. Collaborations planned between British Organization and Indian health care industry
9. Jharkhand Gives Health industry status
10. Unregulated Fish Industry Harms Health Of Women
11. Tourism Industry Affected By Bird Flu
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/16/2017)... ... January 16, 2017 , ... St. Louisans are well-aware of the following facts at present:, ... influenza shot seems to be having no effect on keeping this particularly bad strain of ... people around are coughing, sneezing, or sniffling , These facts are well-known ...
(Date:1/16/2017)... (PRWEB) , ... January 16, 2017 , ... ... organized to provide first-quality education and high-level training standards to an international multidisciplinary ... of eating disorder problems. As a way to further its mission at the ...
(Date:1/16/2017)... ... January 16, 2017 , ... Vixiar Medical, Inc. ... medical device company, effective immediately. , “This is perfect timing for Kevin to ... track record in medical device market development and revenue growth, particularly in building ...
(Date:1/15/2017)... ... January 15, 2017 , ... Going above and beyond the ... to better communities around the world by offering the Gensuite team and their ... for team members to become involved in a cause that is bigger than ...
(Date:1/15/2017)... ... , ... "On Tour is a music themed slideshow production package which allows ... - CEO of Pixel Film Studios. , On Tour’s new slide presets come ... of their slideshows. Place each slide on top of another slide or piece of ...
Breaking Medicine News(10 mins):
(Date:1/16/2017)... 2017 Summary GlobalData,s new ... provides key market data on the North America Bone ... US dollars, volume (in units) and average prices (USD) ... and Quantitative Ultrasound (QUS). The report also provides ... these market segements, and global corporate-level profiles of the ...
(Date:1/16/2017)... 16, 2017 Derek H. Potts , ... was recently appointed Liaison Counsel in California,s ... Xarelto cases. In this role, Potts was assigned to ... actively assist the Court and Co Lead Plaintiff,s Counsel. ... Adelman Jackson Fairchild & Wade and Ruth ...
(Date:1/16/2017)... According to the new market research report "Display ... Smart Display, Graphic LCD Controller), Application (Industrial Control, Medical Equipment, Automotive, Mobile ... market is expected to grow from USD 17.26 Billion in 2015 to ... 2016 and 2022. Continue Reading ... ...
Breaking Medicine Technology: