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MeadWestvaco and Autism Society of America Launch 2008 ASA Autism Awareness Cambridge Planner
Date:3/6/2008

Special Planner Designed to Help Families Organize, Navigate the Complicated Medical, Education Needs of Autism

BETHESDA, Md., March 6 /PRNewswire-USNewswire/ -- Today, the Autism Society of America (ASA) and MeadWestvaco's Consumer & Office Products Division announced they have partnered to design an autism-themed Cambridge Planner in honor of this April's National Autism Awareness Month. The Planner will go on sale at 1,000 Wal-Mart stores nationwide starting April 1.

MeadWestvaco and ASA -- the nation's leading grassroots autism organization -- partnered on this effort to promote awareness about this fast-growing neurological condition, which affects every 1 in 150 births. The Cambridge Planner was specially designed by ASA for parents and caregivers who have to manage the many informational and scheduling challenges of caring for an individual with autism. Features include a specialized notes page with space for care provider contact information, current prescriptions, and a checklist of important documents, as well a page of stickers for doctor's appointments, support group meetings, and other important events throughout the year. The Cambridge Planner also includes general information about the disorder, early signs, and how to find help and support.

"When my son was diagnosed with autism, I began managing a schedule that rivaled a small business," said ASA President and CEO Lee Grossman. "The lack of services and supports for families in America today means that parents have to juggle an extraordinary amount of doctors and therapists appointments, calls to insurance carriers and educational information in addition to the demands of families and jobs. This Cambridge Planner is more than a product; it's a pocket roadmap for navigating autism."

"We're proud to partner with the Autism Society of America to create this special planner for families living with autism," said Neil McLachlan, president, MeadWestvaco Consumer
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SOURCE Autism Society of America
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