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McKesson Medical-Surgical Selects DataLens System to Automate Product Data Mastering

Leader in Product Data Mastering chosen by nation's oldest and largest healthcare services company

Westminster, Colo. (PRWEB) June 22, 2009 -- Silver Creek Systems®, the pioneer and leader in automated Data Mastering, including product data quality, integration and governance announced today that their DataLens™ System was selected by McKesson Medical-Surgical to automate the processes that enable the creation, standardization, enrichment, and repurposing of their product data -- reducing costs while assuring higher quality and usability of their data.

The DataLens System uses semantic-based technology to perform real-time, automated Data Mastering -- the process of getting data 'right' and keeping it 'right' -- as a plug-in to existing systems or processes. Semantic recognition classifies and standardizes data irrespective of format or source and delivers it back in a format compliant with enterprise data standards. This approach has been shown to be faster, less expensive, more scalable, and more tolerant of unstructured data than conventional data integration and data quality approaches.

"McKesson has a long history of being a leader and innovator in the healthcare industry," said Barbara Mowry, President and CEO of Silver Creek Systems. "They recognize that quality information is key to providing better products and services to their customers - and ultimately better healthcare. We are very pleased to have a healthcare innovator like McKesson as a customer."

About Silver Creek Systems
Silver Creek Systems' automated data mastering solutions enable enterprise-wide standardization and integration of the information that drives critical aspects of MDM, PIM, systems migration, data quality and governance. Its DataLens™ System uses next-generation semantic technology to standardize, enrich, match and repurpose product data from any source - reducing implementation time, cost and risk while improving quality. Market-leading companies in retail, distribution, manufacturing, high tech, healthcare, telecom, energy and others use the DataLens System to increase the value and usability of data in applications from search and merchandising to global data synchronization, inventory management and procurement. For more information, visit

Silver Creek Systems and DataLens are trademarks of Silver Creek Systems, Inc.


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