Navigation Links
Maryland poll: Traditional media and internet more trusted than social media for research news
Date:5/11/2011

WASHINGTONMay 11, 2011Most Maryland residents trust the health and medical research information provided by traditional medianewspapers (77%), television (71%), magazines (68%), radio (66%)and the Internet (also 66%), according to a new state poll commissioned by Research!America. Social media fared less well, with 51% saying social media is not trustworthy for health and medical research issues. Fewer than 20% use their cell phone or other mobile device to find health information.

The Maryland poll findings were released today at a forum on science journalism at the National Press Club convened by Research!America, Pfizer Inc and the University of Maryland's Philip Merrill College of Journalism, School of Public Health and School of Public Policy.

"The modern media landscape has become very complex, which creates many more opportunities to communicate with many more people of all ages and backgrounds," said Kevin Klose, dean, Philip Merrill College of Journalism, University of Maryland. "At the same time, this presents a challenge in communicating about complex issues such as medical and health research findings."

One such challenge is public trust in news sources and spokespeople. Marylanders largely trust journalists as spokespeople for science news (59% see them as trustworthy), but even more so the state's residents trust science news coming from scientists (88%), health care professionals (86%) and nonprofit and voluntary health organizations (75%).

A majority (62%) trust the scientific community as much today as they did five years ago. Slightly fewer (54%) trust the media as much now as five years ago. Just 27% trust elected officials as much now as five years ago; 63% say less.

While 40% say they hear or read more about research in the news than five years ago, two-thirds say they would like to see more news coverage of science and research.

Strong public appetite for more science news presents an opportunity and a challenge for scientists as well as journalists.

"Science changes our lives, and yet that is rarely seen as news. How do we make exciting and groundbreaking science more newsworthy?" said Jack Watters, MD, VP for External Medical Affairs at Pfizer Inc and a Research!America board member. "Of course, some of the best science is done when no one is looking, but I'd like to encourage us, as a nation, to look more closely and talk about science."

Further findings from the Maryland poll include:

  • 34% cited obesity as the single most important health issue facing Americans today, followed by the cost of health care (17%);
  • 94% think education and training in science, technology, engineering and mathematics is important to U.S. competitiveness and future economic prosperity;
  • 93% think it is important that elected officials at all levels listen to advice from scientists and public health professionals to address potential health threats;
  • 87% say it is important for Maryland to be a leader in science and medical research; and
  • 89% say it is important for Maryland to be a leader in public health, prevention and wellness research.

"Marylanders are right on target in identifying the key public health issues facing our state today, and they are well aware of the need for leadership in public health and prevention research," said Robert S. Gold, PhD, DrPH, dean, University of Maryland School of Public Health. "They also see as part of the solution that policy makers must be informed in order to address potential health threats and that we must provide training for Maryland residents and students in these critical areas."

The poll also indicates that Maryland residents see great economic value for their state from research: 83% say spending money on scientific research is important to Maryland's economy, in terms of jobs and incomes; and 90% think it is important for Maryland to create more opportunities for careers in science and research for its young people.

"In these findings, we see the very high priority Maryland residents place on medical and health research and news coverage of researchand the very high esteem in which they hold scientists as sources for research news," said Mary Woolley, president and CEO of Research!America. "As public trust in research news coverage increases, public support for life-saving research will increase. Our health, our well-being, our economy and our global competitiveness depend on strong support for research by the public, the news media and elected officials alike."

About the poll: Research!America commissioned Charlton Research Company to conduct an online and phone survey of 804 adults in Maryland in April 2011. The sample is proportionate to the state's demographics, including gender, age and ethnicity, with a theoretical error of 3.5%. Demographics and media habits include the following:

  • 32% of respondents were age 18-34; 38%, age 35-54; 30%, age 55 or older; and
  • News sources they use most frequently include television (69% cited), followed by the Internet/websites (61%), newspapers (40%), radio (27%), magazines (18%) and social media such as Facebook and Twitter (10%).


'/>"/>

Contact: Eva Maciejewski
emaciejewski@researchamerica.org
571-482-2712
Research!America
Source:Eurekalert

Related medicine news :

1. Maryland In Home Dog Training Service has a Mission to Keep "Dogs with Behavior Problems" Out of the Animal Shelters
2. VA Maryland Health Care System's Summer Health Tips
3. 3M and Maryland Hospital Association's Quality Indicator Project Partner to Deliver Comprehensive Quality Solution
4. Western Maryland to be Featured at BIO International Convention
5. Maryland's Preeminent Domestic Violence Agency Announces New Organizational Changes
6. Bowie/Mitchellville (MD) Alumni Chapter of Kappa Alpha Psi Hosts "Power to End Stroke" Walk-a-thon in Glenn Dale, Maryland
7. Nurse Practitioners Forge Ahead to Save Health Care in Maryland
8. New, National Amnesty International Report Finds Appalling U.S. Death Rate for Women Having Babies, Systemic Failures and Shocking Disparities in Maternal Health Care System; Maryland is 48th Among All States in Maternal Mortality
9. Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors
10. The VA Maryland Health Care System Offers Tips for Senior Citizens and Older Adults to Spring into Shape
11. Proposed Medicaid Cuts Threatens Health Care Access for 400,000 Maryland Children
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/24/2016)... ... 2016 , ... June 19, 2016 is World Sickle Cell Observance Day. In ... benefits of holistic treatments, Serenity Recovery Center of Marne, Michigan, has issued ... Sickle Cell Disease (SCD) is a disorder of the red blood cells, which can ...
(Date:6/24/2016)... ... June 24, 2016 , ... Global law firm Greenberg Traurig, ... Elite. The attorneys chosen by their peers for this recognition are considered among the ... Traurig Shareholders received special honors as members of this year’s Legal Elite Hall of ...
(Date:6/24/2016)... ... , ... Topical BioMedics, Inc, makers of Topricin and MyPainAway Pain Relief Products, join The ‘Business ... to $12 an hour by 2020 and then adjusting it yearly to increase at the ... minimum wage, assure the wage floor does not erode again, and make future increases more ...
(Date:6/24/2016)... ... June 24, 2016 , ... ... proud to recognize Dr. Barry M. Weintraub as a prominent plastic surgeon and ... women in the world, and the most handsome men, look naturally attractive. Plastic ...
(Date:6/24/2016)... ... June 24, 2016 , ... National recruitment firm Slone Partners is ... sequencing and genomics experience, as Vice President of North American Capital Sales at ... for leading the sales team in the commercialization of the HTG EdgeSeq system and ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... 24, 2016   Pulmatrix, Inc ., (NASDAQ: ... inhaled drugs, announced today that it was added to ... its comprehensive set of U.S. and global equity ... an important milestone for Pulmatrix," said Chief Executive Officer ... of our progress in developing drugs for crucial unmet ...
(Date:6/23/2016)... 23, 2016 Any dentist who has made an ... current process. Many of them do not even offer this ... and high laboratory costs involved. And those who ARE able ... such a high cost that the majority of today,s patients ... Parsa Zadeh , founder of Dental Evolutions Inc. and ...
(Date:6/23/2016)... June 23, 2016 Capricor ... ), a biotechnology company focused on the discovery, ... that patient enrollment in its ongoing randomized HOPE-Duchenne ... exceeded 50% of its 24-patient target. Capricor expects ... third quarter of 2016, and to report top ...
Breaking Medicine Technology: