Mars Veterinary Offers New 'Insights' Into Mixed-...(s into their pets as individuals through...),Health

Date:9/15/2009

s into their pets as individuals through innovative, science-based discoveries. For nearly a decade, Mars Veterinary has researched and developed state-of-the-art genetic tests for mixed-breed dogs, revolutionizing personalized pet care. By discovering a mixed-breed dog's ancestry, pet owners and veterinarians can work together to tailor wellness programs that fit the one-of-a-kind needs of a mixed-breed dog. For more information, visit www.wisdompanel.com.

About Mars, Incorporated

Mars, Incorporated is a family-owned company that produces some of the world's leading confectionery, food and petcare products and has growing beverage and health & nutrition businesses. The confectionery division offers a wide range of products that include chocolate, gum, mints, hard and chewy candies. Headquartered in McLean, Virginia, Mars operates in more than 70 countries and distributes its world-famous brands in more than 180 countries. Mars employs more than 65,000 associates worldwide. The company's global sales are over $27 billion annually.

(R)/(TM) Trademarks (C) Mars, Incorporated 2009

(1) This research project was conducted online in order to assess mixed breed dog owners' knowledge of their dogs' makeup. A total of 711 mixed breed dog owners completed the survey. All participants were members of the Zoom Panel -- which has been selected to match US consumer demographics. Research was conducted in June 2007.

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SOURCE Mars Veterinary Copyright©2009 PR Newswire. All rights reserved

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