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MarketResearch.com Announces Release of the Obesity Epidemic eBook
Date:5/14/2013

Rockville, MD (PRWEB) May 14, 2013

MarketResearch.com announces publication of The Obesity Epidemic, an eBook that takes a dive deep inside the dynamic food and beverage sector, with special focus on the health and wellness market.

The Obesity Epidemic is a unique addition to contemporary business Solutions-oriented literature. In clear, engaging detail, it analyzes the difficulties Americans are facing regarding weight management and eating trends.

In this eBook, you will find alarming information on this epidemic. Obesity in the U.S. is increasing at an alarming rate. More than 68% of American adults fall under the category of overweight. The impact of obesity has widespread ramifications on the country’s citizens and economy. The national healthcare system is experiencing a sizeable strain, with obesity accounting for almost 21% of total U.S. healthcare costs.

The burden on the economy has led the Federal government to address the epidemic. Politicians around the country are implementing regulations, nutritional guidelines, and public health initiatives to attempt to control the obesity crisis. Michelle Obama’s Let’s Move campaign focuses on improving nutrition and encouraging exercise with the aid of several federal agencies. The Federal Affordable Care Act, signed into law in March 2010, mandates restaurants list calorie counts on menus.

The Obesity Epidemic analyzes weight management and eating trends from the sociological, economic, and nutritional aspects of the marketplace. It is an ideal primer for food marketers and providers looking for market trends and consumer motivations for those who make food-buying
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