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March/April 2010 Annals of Family Medicine tip sheet
Date:3/8/2010

Convenience of Retail Health Clinics Attractive to Patients

The time and cost savings offered by retail clinics are attractive to patients, and they are likely to seek care for minor illnesses there given sufficient cost savings, according to a telephone survey of nearly 500 adults. When researchers presented respondents with two hypothetical acute illness scenarios (urinary tract infection and influenza), they found that though respondents preferred to receive care from a physician at a private office, pay less and receive care on the same day, given sufficient cost savings, respondents would be open to other options. In the first study to quantify the relative importance of and utility of the main attributes of retail health clinics, researchers found that all else equal, a cost savings of $82.12 would be required for respondents to wait one day or more for an appointment and $31.42 to seek care at a retail clinic. With these findings indicating that wait time is the most important factor in patients' care-seeking decisions, researchers conclude that primary care practices, especially those in competitive markets, are likely to derive greater competitive advantage by addressing patient convenience features such as same-day scheduling, walk-in clinics and extended hours.
Physician Office vs Retail Clinic: Patient Preferences in Care Seeking for Minor Illnesses
By Arif Ahmed, Ph.D., and Jack Fincham, Ph.D.,University of Missouri Kansas City

High-touch, Not High-tech More Highly Correlated with Preventive Services Delivery

Despite widespread attention and endorsement of the patient-centered medical home as the future of primary care practice, there has been limited research evaluating the effectiveness of the model's principles. In this analysis of data from 568 patients from 24 New Jersey primary care offices, researchers from the Robert Wood Johnson Medical School find that relationship-centered aspects of the PCMH ar
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Contact: Angela Sharma
asharma@aafp.org
913-269-2269
American Academy of Family Physicians
Source:Eurekalert

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