Navigation Links
Marc Rudov Advises CEOs: Be Unique or Be Ignored
Date:8/25/2014

Brentwood, CA (PRWEB) August 26, 2014

Marc Rudov, branding expert, speaker, radio/TV personality, and author advises CEOs to heed the title of his book on branding: "Be Unique or Be Ignored." A company that blends into the white noise of me-too competition will have unnecessarily high costs of sales, capital, and media.

According to Marc Rudov: "Branding is ultimately the CEO's responsibility and #1 priority. The goal of branding is to be unique, to stand out from the pack. Most CEOs allow their companies to copy or resemble their competitors. If people don't 'get' your company's value proposition (its brand) within 15 seconds, it's a failure. The brand is the tip of the arrowhead; if the arrow doesn't stick in the target on the first try, the CEO must pay extra to shoot it again. The CEO must become schooled in branding, which is why I wrote my book specifically for CEOs, and never completely relegate branding to the marketing organization, the PR firm, or the ad agency."

Here's what Peter Redford, CEO of iLook.tv, one of Marc Rudov's clients, recently opined: "I thoroughly enjoyed and benefited from Marc Rudov’s book, 'Be Unique or Be Ignored.' Marc has a gift for clarity, conciseness, punch, and wit. I’ve built and funded many companies; had I met him and his book 35 years ago, I would have saved myself many misses."

About Marc Rudov

Marc H. Rudov is a globally known branding expert, speaker, radio/TV personality, and author of "Be Unique or Be Ignored: The CEO's Guide to Branding." He’s written over 75 articles on branding and is the inventor of GutShare. CEOs seek his advice on how to emerge as unique standouts from the white noise of me-too competition.

Rudov has appeared on Fox News Channel, Fox Business Network, and many radio stations, and has been quoted in key publications such as the "Wall Street Journal." He's available for media interviews and speaking opportunities. For more information about Marc Rudov, go to MarcRudov.com.

Be Unique or Be Ignored and GutShare are trademarks of Marc H. Rudov

###

Read the full story at http://www.prweb.com/releases/rudov/branding/prweb12119807.htm.


'/>"/>
Source: PRWeb
Copyright©2014 Vocus, Inc.
All rights reserved

Related medicine news :

1. Consumer Reports Advises Pregnant Women to Avoid Tuna
2. FDA Advises Not to Use Herbal Vigor Quick Fix: AttorneyOne Monitors and Keeps Consumers Informed
3. Choose Wrinkle Treatments Wisely, FDA Advises
4. HealthCare.com Advises Consumers to Shop Around, Avoid Obamacare Health Insurance Cost Increases
5. Americans Spent $12 Billion on Anti-Aging Procedures in 2013; Skinspirations Advises on Safer Cosmetic Non-Surgical Procedures
6. Neurologist Advises: Botox for Chronic Migraines Provides Relief to Those Suffering
7. Drink With Your Mental Health in Mind, Advises an Article by Mental Health America Featured by Western Washington Medical Group
8. Former Nuclear-Powered Submarine Captain Advises LifeWings on Patient Safety
9. Miami Plastic Surgeon Jon Harrell Advises Patients to Always Use a Licensed Surgeon
10. San Antonio Eye Center Advises on Night Time Driving
11. State Fire Marshal Advises Those Using New Communication Technologies to Test Their Alarm Monitoring Systems
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/20/2017)... ... January 20, 2017 , ... Michael and Betsy Brauser ... Cancer Institute. For Betsy, the clinical trial has been life-saving as she has ... worsened. , Betsy Brauser was diagnosed with ovarian cancer in 2009. She underwent ...
(Date:1/20/2017)... ... January 20, 2017 , ... “Mary Magdalene: Grace is ... life of the woman who witnessed Jesus Christ firsthand. “Mary Magdalene: Grace is Greater ... spent her career as an educator interacting with countless women who had little knowledge ...
(Date:1/20/2017)... ... ... a fine examination of how God handles sin, including how to let go of ... who, for over ten long years has been waiting to release this powerful insight about ... has been serving the Lord for over twenty years, and he has been preaching and ...
(Date:1/20/2017)... ... ... and enchanting tale that teaches children the true meaning of Christmas. “Journey to Christmas” is ... a devoted woman of faith. , “Becoming a parent changes you. In my case, ... for years, but actually doing it might have been a while in coming if it ...
(Date:1/20/2017)... ... , ... “God's Miracle Man: Against All Odds”: an inspiring affirmation of ... Keith C. A. Tucker, son of Minister Delores Pinnock and a Jamaican native who ... Hardy , “While sitting up in bed, I felt a pounding headache. It was ...
Breaking Medicine News(10 mins):
(Date:1/19/2017)... Report Details ... Alzheimer,s Disease Therapeutics and ... our new study reveals trends, R&D progress, and predicted ... the Alzheimer,s disease therapeutics and diagnostics market. Our new ... - How is the Alzheimer,s disease therapeutics and diagnostics ...
(Date:1/19/2017)... , January 19, 2017 Incretin Mimetics/GLP-1 ... and Others The global anti-obesity drugs market ... first half of the forecast period and CAGR of 38.7% in ... to grow at a CAGR of 32.8% from 2016 to 2027. ... in 2021, and $24,063 million in 2027. ...
(Date:1/19/2017)... -- James Gilbart , ... 2):3-8; http://www.touchoncology.com/articles/optimising-clinical-outcomes-gastrointestinal-cancers-through-inhibiting-angiogenesis-and ...      ... in a supplement to European Oncology & Haematology ... by James Gilbart and Axel ...
Breaking Medicine Technology: